There may be a strategic reason behind Jay Z's noticeable absence at the VMAs
Producer Swizz Beatz shared an image on Instagram after the VMAs showing off quite the celebrity hangout. Among the menagerie of stars is Beatz's wife Alicia Keys, who attended the show makeup free, Kanye West, Kim Kardashian, Puff Daddy, Cassie, Beyoncé, and Jay Z himself!
Hov is sitting front and center.
Take a look:
So, if Jay Z was in New York, why didn't he show up to the VMAs?
Perhaps with Beyoncé performing a handful of songs from her latest album "Lemonade" - which sparked rumors of a potential fallout between Bey and Jay - the couple thought it best if he sat this one out.
MTV would probably have had a field day cutting between Bey singing about "Becky with the good hair" to Jay Z for his reaction. During her 16-minute performance, the camera never left Beyoncé as she delivered perhaps the most flawless performance in VMAs history.
Jay Z's absence could also be another reason Blue Ivy tagged along in an $11,000 gown. Instead of Bey fielding questions about her missing husband, the media was probably too busy ogling over her daughter on the white carpet.
Leaving Jay Z home could have been a strategically smart move by Carter and Knowles.