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Winnebago unveils new cheaper trailer RV as travel trailer sales slump

Brittany ChangAug 30, 2023, 15:32 IST

Winnebago's newest Access travel trailer is its cheapest yet at $29,600.Winnebago

Sales of travel trailers — and RVs in general — have slumped since the industry's heyday during the COVID-19 pandemic.
Amid this decline, Winnebago has unveiled a new cheap travel trailer: the $29,600 Access.

Winnebago has unveiled its cheapest entry-level travel trailer yet in a bid to attract budget travelers amid the legacy RV maker's slump in sales.

The RVing boom during the COVID-19 pandemic was a gold rush for companies like Winnebago. But these days, sales aren't looking as red hot anymore. Shipments for these homes on wheels have dropped 47.7% from 2023 compared to 2022, according to July data from the RV Industry Association. And looking at travel trailers specifically, shipments have slid 51.9% during that same period.

Unsurprisingly, companies like Winnebago have taken a hit.

Winnebago

Despite this, Winnebago says it is "optimistic about the long-term consumer engagement in the outdoors."

Winnebago

And now, it's going the affordable route yet again with its latest product: the $29,600 Access.

Winnebago

The Access was designed to be an economical option — think the Nissan Versa or Toyota Corolla of trailers.

Winnebago

The trailer can sleep up to eight people, according to the RV maker.

Winnebago

And inside, it looks as comfortable as any large travel trailer.

Winnebago

There's even an outdoor kitchen on some models.

Winnebago

The skylights bring in plenty of natural light while the interior and exterior LED lights brighten up the home at night.

Winnebago

The trailer will make its official debut at America's Largest RV Show in Hershey, Pennsylvania in September.

Winnebago

We spent $1,000 to sleep in a 1,145-square-foot NYC hotel room filled with toys. It's totally worth it if you can find people to split it with.