+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeNewslettersNextShare

Who is Kai Cenat? Everything you need to know about the mega popular streamer who made 'rizz' the internet's word of the year

  • Kai Cenat started his YouTube channel in 2018 and switched to Twitch livestreams in 2021.
  • He's gained tremendous popularity through his infectious comedy style and his star-studded collaborations.

Kai Cenat is one of the biggest streamers in the world — and was crowned the 2023 Streamer of the Year — but he is still clamoring to become a household name.

Cenat is known for many things, including helping to popularize "rizz," which has become the most ubiquitous new slang word of the year. He's also skyrocketed to fame after a monthlong "subathon" stunt in February, where he streamed for 30 days straight, nearly 24 hours each day, on Twitch.

His risky and ambitious endeavor helped set the record for most concurrent subscribers to a Twitch channel, with his channel surpassing 300,000 at one point.

As he grows his career beyond Twitch, here is what you need to know about the ascendant star (who may soon become a household name).

Advertisement