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Videos of wedding guests in white keep going viral, but one TikToker's race against time to avoid being that person has captivated viewers

Jul 14, 2023, 19:54 IST
Insider
The TikToker said she attempted to dye the dress twice before it worked.Tynan Fortune via TikTok
  • A TikToker took viewers through the process of dying a white dress pink to wear to a wedding.
  • After one failed attempt, she said she managed to finish the process just hours before the event.
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Wearing white to another person's wedding is considered a massive fashion faux pas, and one TikToker recently addressed the issue with a creative attempt to avoid causing controversy as a wedding guest, even if it meant rushing to put the perfect outfit together.

On July 8, Tynan Fortune, a fashion content creator with 25,000 followers, shared a video of a white dress with a sheer pink overlay and pink flowers that she said she previously tried to wear to a wedding in May.

Fortune said in the video that after she tried the dress on, she received feedback that it was probably too white to be acceptable for the wedding.

"I didn't want to cause a scene," Fortune said, explaining that she decided not to wear the dress to the wedding in May, but that she was going to make adjustments to it to wear to an upcoming wedding happening the next day.

The TikToker filmed herself using pink dye from the brand Rit and a disposable dish to attempt to change the color of the dress so it would appear less white. She mentioned that she had never done a DIY experiment like this before, and after her first attempt at dying the dress and washing it, she revealed that the dye had come out of the fabric, leaving her dress looking almost exactly the way it did before.

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Fortune continued to share live updates on her situation in a subsequent post, saying that although the wedding was happening the next day, she was going to go to the store and buy a different dye from the same brand which was specifically for synthetic materials so she could try again.

In another post, she filmed herself trying on some options for a backup outfit to wear if things didn't go well, asking viewers to help her decide which one to go with.

Commenters keeping up to date with Fortune's saga began sharing some of their own tips for dyeing fabrics, such as soaking it in clear water with a bit of dish soap first. While Rit's website doesn't say this step is necessary, it does suggest adding a teaspoon of dish detergent to the dye.

The second time she attempted to dye the dress, Fortune said she had taken the tips from commenters onboard and thought the fabric was absorbing the color much better this time around, even though she had to rush through some of the steps because she only had a few hours until she needed to be ready.

In a final video to close out the series, Fortune filmed herself wearing the finished dress, which appeared to have taken on a pinker color, with all the accessories she was also wearing to the wedding.

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"Thank you so much for the overwhelmingly positive, kind, encouraging comments. I know that I did it wrong. I hope that this experience has been both a success story and a cautionary tale," she said.

Fortune's series, which received more than 19 million cumulative views, is the flip side to stories about people opting to wear white dresses as wedding guests, which often go mega-viral and spark controversy.

An intense wedding etiquette debate blew up on TikTok in April after a TikToker said a guest wore a white bridal-looking gown to her friend's wedding, leading some commenters to say they would kick a person out if they did that on their own special day.

In March, another TikToker had to defend herself against criticism when people thought an outfit she described as an ideal wedding guest dress was too pale and too similar to white, even though it was actually a pale green color.

Commenters on Fortune's videos were equally passionate, but in a good way. Many said they were glad to see the positive results of the process even if there were some hiccups along the way, and complimented her for going to such great lengths to adjust the color of the dress, saying they thought her actions were "considerate" towards the bride.

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Tynan Fortune did not immediately respond to Insider's request for comment.

For more stories like this, check out coverage from Insider's Digital Culture team here.

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