scorecardSee the custom Tesla taxi hitting NYC in May as part the city's first all-electric ride-hailing service
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See the custom Tesla taxi hitting NYC in May as part the city's first all-electric ride-hailing service

Tim Levin   

See the custom Tesla taxi hitting NYC in May as part the city's first all-electric ride-hailing service
Some customers will be able to order a ride starting in May.Tim Levin/Insider
  • Brooklyn startup Revel plans to launch an all-electric ride-hailing business in New York in May.
  • It'll be served by a fleet of 50 blue Tesla Model Y SUVs to start.
  • The cars have extra legroom, a touchscreen in back, and room for up to five passengers.

An all-electric ride-hailing service is headed to New York with a fleet of custom Teslas.

An all-electric ride-hailing service is headed to New York with a fleet of custom Teslas.
Revel Tesla Model Y.      Tim Levin/Insider

Brooklyn startup Revel plans to unleash 50 bright blue Tesla Model Y compact SUVs onto downtown Manhattan streets in May.

Brooklyn startup Revel plans to unleash 50 bright blue Tesla Model Y compact SUVs onto downtown Manhattan streets in May.
Revel Tesla Model Y.      Tim Levin/Insider

Revel customized the cars with more than just a paint job.

Revel customized the cars with more than just a paint job.
Revel Tesla Model Y.      Tim Levin/Insider

By removing the front passenger's seat, Revel gave riders extra legroom and a place to put their bag.

By removing the front passenger
Revel Tesla Model Y.      Tim Levin/Insider

The driver is separated from passengers by a plastic barrier for COVID-19 safety.

The driver is separated from passengers by a plastic barrier for COVID-19 safety.
Revel Tesla Model Y.      Tim Levin/Insider

There's a touchscreen in the back that riders can use to change the music or the climate controls.

There
Revel Tesla Model Y.      Tim Levin/Insider

The screen also displays a map that shows the ride's progress.

The screen also displays a map that shows the ride
Revel Tesla Model Y.      Tim Levin/Insider

And Revel added a power outlet and USB plugs to the passenger footwell.

And Revel added a power outlet and USB plugs to the passenger footwell.
Revel Tesla Model Y.      Tim Levin/Insider

Despite the missing seat, Revel's taxis can still carry five passengers, since some of them will have a third row with room for two.

Despite the missing seat, Revel
Revel Tesla Model Y.      Tim Levin/Insider

They'll also each come with a child's seat in the trunk.

They
Revel Tesla Model Y.      Tim Levin/Insider

Revel chose the Model Y because it offered the best combination of range, price, and user experience, Frank Reig, the startup's CEO, told Insider.

Revel chose the Model Y because it offered the best combination of range, price, and user experience, Frank Reig, the startup
Revel Tesla Model Y.      Tim Levin/Insider

But the most crucial factor was that the vehicle be able to travel at least 300 miles on a charge, Reig said. The Long Range Model Y has an EPA-estimated range of 326 miles.

But the most crucial factor was that the vehicle be able to travel at least 300 miles on a charge, Reig said. The Long Range Model Y has an EPA-estimated range of 326 miles.
Revel Tesla Model Y.      Tim Levin/Insider

A benefit of owning a fleet of Teslas is that Revel can tap into the cars remotely to monitor each vehicle's performance.

A benefit of owning a fleet of Teslas is that Revel can tap into the cars remotely to monitor each vehicle
Revel Tesla Model Y.      Tim Levin/Insider

When a taxi starts running low on battery, the company will begin routing trips toward a charging station, Reig said.

When a taxi starts running low on battery, the company will begin routing trips toward a charging station, Reig said.
Revel Tesla Model Y.      Tim Levin/Insider

On the flip side, the company may tell drivers they have enough juice left to extend their shift.

On the flip side, the company may tell drivers they have enough juice left to extend their shift.
Revel Tesla Model Y.      Tim Levin/Insider

The vehicles will charge overnight at Revel's own Superhub fast-charging stations, which it says will start rolling out in June.

The vehicles will charge overnight at Revel
Revel Tesla Model Y.      Tim Levin/Insider

Reig said Revel will also give feedback to drivers about their top speed, acceleration, and braking to ensure a safe and comfortable ride.

Reig said Revel will also give feedback to drivers about their top speed, acceleration, and braking to ensure a safe and comfortable ride.
Revel Tesla Model Y.      Tim Levin/Insider

Customers can sign up for Revel's waitlist now, and the company says rides will be priced competitively with Uber and Lyft.

Customers can sign up for Revel
Revel Tesla Model Y.      Tim Levin/Insider

The service will launch below 42nd Street, but Revel aims to expand to other neighborhoods in New York and to other markets over time.

The service will launch below 42nd Street, but Revel aims to expand to other neighborhoods in New York and to other markets over time.
Revel Tesla Model Y.      Tim Levin/Insider

The company is sticking with Tesla Model Ys for now, but plans to expand its fleet and add some "exciting options" over the next year or so, Reig said.

The company is sticking with Tesla Model Ys for now, but plans to expand its fleet and add some "exciting options" over the next year or so, Reig said.
Revel Tesla Model Y.      Tim Levin/Insider

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