Jimmy Buffett's Margaritaville has opened its latest RV park in Florida starting at $70 a night see inside
Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida.Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
- Margaritaville opened its latest RV resort in Florida as it continues to expand its RV park footprint.
- The brand wants to open up to 50 RV resorts nationwide over the next five years.
You can now have your sponge cake and sun bake on wheels under the hot central Florida sun.
Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Jimmy Buffett's Margaritaville has opened its latest RV resort in Florida, signaling that the hospitality giant has no plans to slow down the nationwide growth of its RV parks venture.
The opening of Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Insider
This month, Margaritaville unveiled Camp Margaritaville RV Resort and Cabana Cabins Auburndale in Florida, about an hour southwest of Orlando.
A RV site at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
You're probably familiar with the rest of the brand's portfolio, which currently includes its famed resorts, senior living communities, restaurants, and a new cruise brand.
Margaritaville Resort Times Square. Brittany Chang/Insider
Source: Insider
But now, it's looking to rapidly grow its nascent RV resorts arm amid skyrocketing RV and camper van popularity.
Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
In spring 2019, Margaritaville opened its first Camp Margaritaville resort in Lake Lanier, Georgia.
The check-in porte-cochère at a Camp Margaritaville. The McBride Company
Source: Insider
And shortly after, the US saw a COVID-19 pandemic-induced camping and RV boom.
A RV site at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Since then, Camp Margaritaville has seen "off the chart" receptions and reviews, Jim Wiseman, the president of development at Camp Margaritaville, told Insider in 2021.
A RV site at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Insider
"What surprised us at Lake Lanier was the average daily rate we could generate with an upscale camping experience," Wiseman said. "That drove our interest to move [the expansion of Camp Margaritaville] along quicker."
A Camp Margaritaville. Camp Margaritaville
Source: Insider
Last year, Margaritaville opened its second RV resort location, this time in Pigeon Forge, Tennessee.
The Camp Margaritaville in Pigeon Forge, Tennessee. Camp Margaritaville
Source: Margaritaville
And now, the company wants to roll out 30 to 50 more RV parks nationwide over the next roughly five years, including four additional locations this year.
The fire pit at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Insider
To expedite this expansion process, Margaritaville isn't building its RV camps from the ground up.
The pools at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Instead, it rebrands and refurbishes existing RV camps to fit the hospitality giant's iconic look, programming, and leisure offerings.
A tiki bar at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Insider
The same goes for the new 66-acre Florida location, which was previously known as " Cabana Club" before its rebranding.
Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Margaritaville
Now, the converted property has all the Margaritaville bells and whistles ...
The mini golf course at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
... like a tiki bar, fire pits, pools, and plenty of on-site activities.
A tiki bar at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Let's take a look around Margaritaville's latest development.
A pool at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Camp Margaritaville RV Resort and Cabana Cabins Auburndale has 183 RV sites — including 11 "Super Premium" RV suites — and 60 cabins.
The cabana cabins at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
A stay at a RV site ranges from around $70 to $200 per night …
A RV site at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
… while the Premium RV Suites — which come with additional amenities like a grill and outdoor TV — start at almost $200 per night.
The Premium RV Suite at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Margaritaville
The 60 cabins similarly start at almost $195 per night.
A cabana cabin at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Margaritaville
These standalone cabins look similar to a tiny home with a kitchen, living room, bedroom, and bathroom, accommodating up to six people.
The cabana cabins at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Margaritaville
Besides RV and cabin accommodations, the new Camp Margaritaville also has free WiFi, a basketball court, dog parks, an arcade …
The large dog park at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
… a kid's pool and park, cornhole …
The childrens' playground at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
… mini golf, and a pool with a water slide.
A pool at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
An additional bar, pool, and pizza shop will open later this year, rounding out the leisure-filled resort.
The fire pit at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
Source: Margaritaville
"We want people to think of fun when they think of Margaritaville," Wiseman told Insider in 2021. "The underpinning of the brand is to go out and have fun."
Corn hole at Camp Margaritaville in Auburndale, Florida. Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida
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