Jill Biden says she doesn't understand the hype around her scrunchie

• Jill Biden gave an exclusive interview for "The Kelly Clarkson Show."
• The first lady said she still doesn't know why her Valentine's Day scrunchie got people's attention.
• She said her daughter, Ashley Biden, was the first to tell her about the scrunchie craze.

First lady Jill Biden says she still doesn't know why her Valentine's Day scrunchie moment sparked a fanbase.

During an exclusive interview on "The Kelly Clarkson Show" that aired on Thursday, the first lady spoke with the TV host and singer about a variety of topics, including going through a divorce and the date night ritual that she and President Joe Biden follow every day.

At one point, Clarkson asked Biden about a picture the first lady shared on social media earlier in February. In the photo, Biden is shown visiting a Capitol Hill bakery, The Sweet Lobby, to buy desserts for Valentine's Day.

—Jill Biden (@FLOTUS) February 13, 2021

At the time, Biden not only sent a heartwarming message by spotlighting a small business, but she also unintentionally made a statement by wearing her hair in a ponytail with a light-pink scrunchie.

The fabric hairband style had its heyday in the 1980s and '90s but has made a comeback in recent years.

Seeing the first lady sporting the casual accessory - something that can be bought at a drugstore and that millions of Americans arguably have in their haircare arsenals - was a relatable moment for many of her fans.

In her interview with Biden, Clarkson asked: "I noticed you wore a scrunchie and everybody lost their mind. I think we all wear scrunchies. Are you usually this much of a fashionista with your scrunchies?"

The first lady said that it was actually her daughter, Ashley Biden, who filled her in about the scrunchie craze.

"You know, my daughter called me right after I left that shop and said, 'Mom, everyone's talking about this scrunchie.' I said, 'What scrunchie?' I didn't know what she was talking about. I still don't understand it," Biden told Clarkson.

"Well, I'm just saying, if you're gonna start bringing back scrunchies, throw in the banana clips as well," Clarkson replied.

In Biden's popular scrunchie photo, she's also wearing $168 flower-shaped Lele Sadoughi earrings that complemented her light-pink coat - which appeared to be the same one from the brand HiSO that she wore on the night of Election Day in November 2020.