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Jeffree Star restocked Shane Dawson's hoodies, but the Killer Merch owner still hasn't acknowledged the drama engulfing the duo

Jul 4, 2020, 07:48 IST
Insider
Jeffree Star negotiated Shane Dawson's merchandise partnership with Killer Merch on Dawson's popular YouTube series.Screenshot Instagram/@killermerch, @shanedawson
  • Jeffree Star's merchandising company Killer Merch announced a restock of YouTuber Shane Dawson's hoodies on Friday.
  • Dawson has been embroiled in scandals for weeks.
  • Both Star and Dawson have gone quiet since Tati Westbrook dropped an explosive video claiming that the two "manipulated" her into attacking James Charles, setting off the YouTubers' feud.
  • Beauty drama fans were quick to point out that Killer Merch should "read the room" on Friday.
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The typically prolific YouTuber and makeup mogul Jeffree Star has gone eerily quiet in the wake of "Karmageddon," the explosive drama engulfing Star and his co-collaborator Shane Dawson.

But the merchandising company Star co-owns, Killer Merch, broke the silence on Friday to announce a restock of Dawson's line of black embroidered hoodies. All sizes are back in stock, the company posted on Twitter.

The future of Dawson's merch has been contentious following the drama over the past few weeks. After Jada Pinkett Smith and Jaden Smith publicly shamed Dawson for a resurfaced video of him pretending to masturbate to a poster of 11-year-old Willow Smith, Target told Insider it would no longer sell Dawson's books in stores.

YouTube also suspended monetization on all three of Dawson's channels following a wave of backlash against his old, offensive content, and Sony yanked four of Dawson's videos — including ones about Star and Killer Merch — for copyright claims. The cosmetics company Morphe also disavowed Dawson and removed the Shane X Jeffree Conspiracy Collection from its online store.

Star's company, on the other hand, is clearly still supporting the controversial creator. YouTube drama fans were quick to point out on Twitter that Killer Merch should "read the room" on Friday.

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Star and Dawson have enjoyed a lucrative partnership together since 2018, but the high-flying duo came crashing down over the past week after YouTuber Tati Westbrook released an explosive testimony claiming the pair "gaslit," "manipulated," and "coerced" her into making a damaging exposé video about James Charles in 2019.

Dawson responded to Westbrook's video with an erratic Instagram Live during which he seemed to deny some of her claims. But Star hasn't responded at all. The YouTube drama community noticed he appeared to pose for roadside photos with fans the day after Westbrook's video was released, but the creator has been offline otherwise.

While fans wait for Star and Dawson to resurface, questions linger about their futures on and off YouTube. Star, who also has a controversial reputation, seems to have avoided monetary blowback. Not only does he co-own Killer Merch, which celebrities like Kevin Hart, Lil Dicky, and Dawson use to design, manufacture, and ship products, but Star also presides over Jeffree Star Cosmetics, which recently restocked the collaboration between Star and Dawson.

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