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  4. I paid $2,537 for 4 nights of country music at one of Colorado's biggest festivals. VIP was worth the money, but I wouldn't attend again.

I paid $2,537 for 4 nights of country music at one of Colorado's biggest festivals. VIP was worth the money, but I wouldn't attend again.

Kara Williams   

I paid $2,537 for 4 nights of country music at one of Colorado's biggest festivals. VIP was worth the money, but I wouldn't attend again.
Our first time at Country Jam Colorado 2023 was filled with VIP perks.Kara Williams
  • I went to Country Jam Colorado for the first time this summer and camped there for four nights.
  • My husband and I paid for an upgraded campsite and VIP tickets with perks like reserved seats.

When my husband and I learned one of our favorite country-music artists, Cody Johnson, was performing at Country Jam Colorado 2023, we made a plan to purchase tickets as soon as they went on sale.

The popular country music festival features more than two dozen artists over three days and has been drawing crowds to western Colorado since 1992.

For our first time attending the festival, we spent $1,956 on two three-day VIP concert tickets with reserved seats, plus extra to camp on the grounds in our 35-foot motor home.

Here's how our VIP experience played out — and why I likely won't attend Country Jam Colorado again.

We spent $422 for four nights of camping in a hayfield close to the concert venue.

We spent $422 for four nights of camping in a hayfield close to the concert venue.
Some people brought their own pools to the campsite to stay cool.      Kara Williams

The music festival is technically three days but all three-day passes come with access to a kick-off party before the event that includes three concerts. So, in total, we had three full festival days of music plus four nights of camping and concerts.

Even though my husband hopped on the Country Jam website to book a campsite as soon as spots went on sale in October 2022, we weren't able to get a VIP spot closest to the concert stages.

Instead, we reserved a spot in the Premier West campground, just a few minutes' walk to a nearby concert-venue entrance.

We spent $159 just to get access to the campsite.

We spent $159 just to get access to the campsite.
We wore wristbands during the festival to show we paid the camping fee but I found no one really checked to see if I had one.      Kara Williams

When we camp at national or state parks or at private campgrounds around the country, we typically just pay for our campsite.

For Country Jam Colorado, we had to pay per person for each person to enter the campground, in addition to the campsite fee. Early bird prices for camp access were $70 per person plus tax.

Our VIP reserved seats weren't closest to the stage, but they weren't the furthest either.

Our VIP reserved seats weren
We spent $1,956 on two VIP concert tickets with reserved seats.      Kara Williams

Country Jam Colorado has two concert stages: A main stage with VIP reserved seats close to the stage, reserved lawn seating, and further-afield lawn space for sitting with your own lawn chairs or blankets. The other smaller stage, dubbed Next from Nashville, is open lawn standing and seating

Yes, it was pricey to spend nearly $1,000 per person for a reserved plastic chair in front of the main stage, where the bulk of the concerts took place. But that fee was well worth it not to have to jockey for space with thousands of others on the lawn — plus our VIP seats came with other perks.

I appreciated having a direct line of eyesight to the giant screens on either side of the main stage, and I could hear the music incredibly well.

Our VIP tickets gave us access to a huge air-conditioned tent with table seating.

Our VIP tickets gave us access to a huge air-conditioned tent with table seating.
I was surprised at how big the VIP tent was.      Kara Williams

For me, an air-conditioned space to rest and regroup in between concerts was key at this event in Mack, Colorado, where temperatures can regularly top 90 degrees Fahrenheit in late June.

I was impressed by the dedicated tent for VIP ticket holders. It was filled with dozens of round tables for communal seating and was a welcome respite from the summer sun and heat.

All water, soda, beer, and mixed drinks were complimentary with our VIP tickets.

All water, soda, beer, and mixed drinks were complimentary with our VIP tickets.
I appreciated the options for draft beer in the VIP tent.      Kara Williams

Outside food and drink aren't allowed on the concert grounds, so general-admission attendees must purchase from set vendors. The prices weren't cheap. I saw a gyro for $15 and a 16-ounce beer for $9.

With our VIP ticket, we had access to all-you-can-drink draft beer, ice-cold water, and canned soda from 2 p.m., when the gates opened, until the final main-stage concert ended after midnight.

We needed to pay for mixed drinks from 2 to 6 p.m., but they were complimentary from 6 to 10:30 p.m., just before the last concert of the night began.

The nightly buffet dinner spreads were plentiful.

The nightly buffet dinner spreads were plentiful.
Some of the food had themes.      Kara Williams

The VIP tent's complimentary nightly buffet dinner was impressive. It featured a good-sized salad bar, plenty of cooked veggies, some sort of meat, and even vegan options. Desserts included ice-cream bars, apple pie, and spice cake.

My favorite was the Mexican-themed night, with pork tamales, chicken fajitas, jalapeno bites, and chips and queso.

We had access to a food court in the late afternoon and evening.

We had access to a food court in the late afternoon and evening.
The food wasn't gourmet, but we appreciated all-you-can-eat options.      Kara Williams

Pizza, burgers, BBQ, and sweet treats like churros and cookies were complimentary for VIP ticket holders. We could eat as much as we wanted.

Having access to toilets that flush at a music festival was a delight.

Having access to toilets that flush at a music festival was a delight.
In VIP, the ladies' bathroom was air-conditioned.      Kara Williams

Folks with general admission three-day passes had access to portable toilets stationed around the concert grounds. In our VIP section, though, we could use toilets that actually flushed and sinks with running water, soap, and paper towels in an air-conditioned modular building.

The ladies' room had 24 private stalls which meant that, even at peak usage times, I never waited in line long.

The women's restroom was equipped with thoughtful amenities.

The women
The perks made the experience feel a little more upscale.      Kara Williams

In the restroom, I had free use of items like hair spray, moisturizer, bug spray, and sunscreen. This was an unexpected and nice touch.

Despite the pleasant VIP perks and a close-by camping spot, we likely won't go back to Country Jam.

Despite the pleasant VIP perks and a close-by camping spot, we likely won
Splurging for VIP was worth it for us.      Kara Williams

I'm glad we spent the money on an upgraded experience at Country Jam Colorado. For us, it was worth the $2,500+ for a more comfortable multi-day concert experience and campsite close to the concert grounds.

In comparison, general-admission tickets and a standard motor-home campsite further from the concert-venue entrance would have cost us about $850 when purchased on the official concert website in the days leading up to the event.

We'd rather spend our vacation budget on more scenic camping venues.

We
Campsites at Country Jam Colorado felt tight and I didn't love they were next to dirt roads.      Kara Williams

Although the campsites at Country Jam Colorado are mostly on grass, the roads surrounding them are composed of dirt. When the wind kicks up in Colorado's arid climate, the air quality with all the swirling dust is horrible.

My throat felt dry and my skin scaly the entire time we were at Country Jam.

We spent more than $100 a night to camp at Country Jam (not including the camp access fees), and picturesque spots in state parks are much cheaper — and prettier — than Mack's massive hayfield.

Camping under tall pine trees or next to a river or lake is much more my cup of tea.

I'd also rather spend my money on single concert tickets than two dozen performances over a few days.

I
Lesser-known singers performed on the Next from Nashville stage.      Kara Williams

I loved the live music at Country Jam. Hearing talented seasoned performers as well as up-and-coming artists was a blast. But there was significant downtime in between shows while we were waiting for the next act to go on.

I wish there was more concurrent music and performances starting earlier in the day to make it feel more worth our while to stick around for four nights.

For me, it makes more sense to buy one-time tickets to must-see shows by my favorite country music artists. Moving forward, that's my concert-going plan. My husband and I already have tickets to see Cody Johnson in Las Vegas in December.

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