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A hotel chain saw a 25% jump in job applications after offering to pay for staff's tattoos, piercings, or haircuts

Aug 7, 2022, 02:35 IST
Business Insider
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  • A hotel group in Germany has attracted more job applicants by offering an unusual perk at work.
  • Ruby Hotels gives staff up to €500 to get a tattoo, piercing, or haircut after six months, per CNN.
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A German hotel group has found an unconventional way to attract more job applicants.

Ruby Hotels, which has just over a dozen hotels across Europe, has started offering new hires up to €500, or $511, to pay for the cost of a new tattoo, piercing, or haircut after they complete six months of employment, CNN reports.

"We love people with personality and that's what we want to communicate," Uta Scheurer, Ruby's vice president of human resources, told CNN. "The mix of individual characters is what creates the mood and the success of Ruby."

Since starting the offer in June, Ruby Hotels has seen a 25% jump in job applications. The offer will last through the end of the year, per CNN.

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