10 Huge YouTube Stars You've Probably Never Heard Of
Classically trained pianist Valentina Lisitsa used YouTube to revive her music career.
Cassey Ho is an enthusiastic pilates instructor with millions of fans.
On Ho's channel, "Blogilates," you'll find intense pilates workouts set to upbeat pop music. She also keeps her blog filled with helpful recipes, workout calendars, and other forms of healthy living inspiration.
Subscribers: 1,323,503
Views: 108,501,571
Estimated annual channel revenue: $92,240
The guys of Dude Perfect do trick shots for a living.
Dude Perfect was born after five guys who met at a Bible study at Texas A&M uploaded 20 of their best trick shots to YouTube. Five years and 263 million views later, Dude Perfect is one of YouTube's most valuable brands. They've even come out with a book and their own iPhone game.
Subscribers: 2,594,299
Views: 263,464,428
Estimated annual channel revenue: $175,039
MattyB is an 11-year-old rapper with more than 2.3 million subscribers.
On his channel, MattyB does G-rated covers of popular songs by artists like Pitbull, Justin Bieber, and Macklemore. In March, he signed a content deal with Endemol Beyond USA to create a web series based on his everyday life.
Subscribers: 2,315,259
Views: 909,890,803
Estimated annual channel revenue: $175,765
Ingrid Nilsen (aka Miss Glamorazzi) gives home beauty, fashion, and healthy cooking tips to more than 2.5 million subscribers.
With her GIY ("Glam-It-Yourself") videos, Miss Glamorazzi puts a fun, creative take on your daily beauty routine. Her channel has an extremely devoted fanbase.
Subscribers: 2,569,310
Views: 176,518,174
Estimated annual channel revenue: $186,999
Rosanna Pansino's nerdy cooking site is the most popular baking channel on YouTube.
Among the most popular videos on Rosanna's "Nerdy Nummies" channel are tutorials on nerd-themed creations like "Space Invaders Chocolates," "Pi Pie Pops," and "Princess Peach Cobbler" If you live in New York City, you may recognize Rosanna from her subway ad.
Subscribers: 1,935,946
Views: 306,669,190
Estimated annual channel revenue: $199,625
Scott Bradlee & Postmodern Jukebox make some of the most creative cover songs on YouTube.
Postmodern Jukebox infuses today's biggest pop songs with old-timey jazz and ragtime influences. Bradlee arranges the music and plays the piano, while the rest of the band is a rotating group of musicians. The group recently announced a 22-city tour, and many of the shows are selling out quickly.
Subscribers: 504,836
Views: 70,770,048
Estimated annual channel revenue: $234,130
Todrick Hall turned an 'American Idol' elimination into a huge YouTube success.
After being eliminated from the ninth season of the singing competition show in 2010, Hall brought his singing, songwriting, and choreographing skills to YouTube, where his music videos started getting a lot of attention. He's now being represented by Scooter Braun, the manager best known for discovering Justin Bieber. Hall also choreographed "Blow," a music video off of Beyonce's visual album.
Subscribers: 826,267
Views: 97,000,781
Estimated annual channel revenue: $425,397
Zoe Sugg brings highly approachable makeup and style tutorials to 4.6 million loyal subscribers.
Zoe — or "Zoella" as she's known on her blog and YouTube channel — is a 25-year-old beauty guru based in Brighton, England. In addition to her style tutorials, she loves making videos of things she just bought while shopping. New York Magazine declared Zoella the "queen of haul vloggers," a group of YouTube stars who post about their recent purchases.
Subscribers: 4,661,063
Views: 180,343,335
Estimated annual channel revenue: $546,300
Ryan Higa's comedy channel has more than 1.7 billion views.
From goofy music videos to spoofs on "Man vs. Wild," Higa's channel has something for everyone. He's raked in more than 12.2 million subscribers since launching his channel in 2006, and he's one of an elite group of YouTubers with more than 1 billion views.
Subscribers: 12,237,111
Views: 1,785,742,299
Estimated annual channel revenue: $1,459,767
Now see the biggest stars on a different network.
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