At the Cannes advertising festival, an annual gathering of award-seeking creative superstars from the ad agency world, along with a sea of media executives, marketers and ad technology vendors, the networking can be intense and the inspiration overwhelming. But there are moments of levity. Some would even say the festival can be a bit over the top.
We've pulled together a list of some of the most, um, let's go with ridiculous, events on the schedule of the Cannes Lions Festival next week (and one happening this week):