The Kids Love Beats Headphones
There's a lot of questions about Apple buying Beats, but there's one thing that's indisputable - consumers like Beats headphones. It may seem like an odd fit for Apple, but at least it's buying a company that has broad appeal. Here's a chart from Statista based on Piper Jaffray data. It shows that teenagers love Beats headphones.
Business Insider/Statista