Business Insider / Matthew Lynley
The company's numbers do not look great. It did $124 million in revenue, and had a net loss of $168 million. It spent $171 million in marketing and sales.
According to Crunchbase, the company has raised $414 million since its founding in 2005, but it only has $109 million in cash on hand now.
While all of this sounds bad, there's a small silver lining.
This is an opportunity for you, the public investor, to get in on the ground floor of an up and coming technology startup. The risks and rewards are both massive.
Lately, tech companies have raised gobs and gobs of money privately from venture capitalists and private equity groups. Then, when they're ready to go public, a lot of the phenomenal growth is already gone.
Look at Facebook: It went from $0 to $100 billion before the public had a chance to invest.
With Box, we're getting an old-school IPO. You have a chance to wager your hard earned dollars on an upstart tech company. Maybe Box is a disaster, or perhaps, it's the next big thing. Now that it's going to be a public company, you can vote with your dollars on which it's going to be.
Of course remember: Picking stocks is a suckers game. But, so is buying a lottery ticket, and people do it anyway.
The bigger point though is that the IPO floodgates are opening, and you don't have to be a mature company to go public.
(Also, we should mention that cloud storage is an insanely competitive space with big companies like Dropbox, Microsoft, and Apple driving prices down to $0 in the long run.)