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The First Trailer On Instagram Is For The Steve Jobs Movie

Megan Rose DickeyJul 16, 2013, 01:06 IST

USA Today/Glen WilsonInstagram released its new video feature just last month. Now, the filmmakers behind "Jobs," the movie about Steve Jobs, claim to have created the first-ever movie trailer on Instagram.

We first saw the news on Gizmodo.

A couple of days ago, Open Roads Studios released a 15-second clip extracted from the first full-length trailer of "Jobs."

Filmmakers have been pretty aggressive with marketing on Vine, but this seems to be the first instance of a film studio using Instagram to market a movie.

"Jobs" tells the story of Apple's early days through the launch of the iPod in 2001. The movie stars Ashton Kutcher as Jobs and Josh Gad as Apple co-founder Steve Wozniak.

The movie hits theaters August 16. Check out the Instagram trailer below.