The Curtain Falls For DDLJ! Last Show Aired At Maratha Mandir
Feb 19, 2015, 16:47 IST
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Maratha Mandir, Mumbai’s famous cinema that has been showing the iconic romantic movie Dilwale Dulhania Le Jayenge for the past 1009 weeks, aired the last show of the movie this morning.
The movie was continuously being played in the cinema since October 19, 1995.
Yash Raj Films, the makers of DDLJ issues a statement that read: "Post the 1000 week celebrations last December, the theatre had requested YRF to pre-pone the DDLJ morning show to 9:15 AM instead of 11:30 AM as it was becoming difficult for the cinema to accommodate multiple new releases every week with just 3 regular shows. Of course YRF obliged from Feb 13 2015. However, while the theatre management was happy to continue the film for as long as it continued to draw in the audiences, owing to logistical issues of their staff having to work inordinately long hours to accommodate an additional early morning show, it was mutually decided to end the films historic & record breaking run. After playing for 1009 uninterrupted weeks, the films unprecedented performance has come to an end at the Maratha Mandir. The film played out in the 9:15 AM show today for the last time at the theatre.”
Because of its 1009-week uninterrupted run, DDLJ has become the longest running film in the history of Indian cinema. This record was earlier held by Ramesh Sippy’s Sholay, which had a 5-year run in Mumbai's Minerva Theatre.
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