A single Kellogg's Frosted Strawberry Pop-Tart has 200 calories, while an Unfrosted Strawberry Pop-Tart has 210 calories.
Not many people realized this odd fact until Spencer Gaffney wrote a viral blog post for the University Press Club in 2009.
The post hit Reddit, and users speculated over the nutritional information of the Pop-Tarts.
This broke my brain at the grocery store today. Frosted Pop-Tart: 200 Calories, Unfrosted Pop-Tart: 210?!?!
- Olivia Claire (@OClaire1029671) September 7, 2014How is it that an unfrosted Pop Tart has more calories than a frosted one? #doesnotcompute
- Jerry (@jsuts128) August 1, 2014Okay, why does a frosted strawberry #poptart have 200 calories, and an Unfrosted one has 210 calories? Negative calorie Frosting?
- Ian A. Ralph (@Taselon) December 1, 2010This just seems ludicrous, but an unfrosted Pop Tarts actually more calories than a frosted Pop Tart.
- Saul Young (@saulyoung) September 16, 2009Quartz reached out to Kellogg's and finally found the solution.
"Unfrosted Pop-Tarts have a slightly thicker crust to compensate for the lack of frosting, resulting in a few more calories per serving," a Kellogg's representative told Quartz.
The representative also shared that the Unfrosted Pop-Tart makes up for its absence of frosting with, "the overall composition of the food, including weight, breakability, toastabilty."
A simple response to what some feel is a shocking fact about the snacks.