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Apple CEO Tim Cook.
- Apple is entering the credit card business this month with the launch of the first-ever Apple Card.
- The card works very similarly to other credit cards, with one major difference: It's tied into the Apple ecosystem.
- Apple's new credit card may be Apple's strongest-ever services tie in with the iPhone. If switching to an Android phone means changing credit cards, are you still going to do it?
- Visit Business Insider's homepage for more stories.
Apple's latest product is unlike anything the company has done before - the Apple Card is a Goldman Sachs-backed credit card that's issued by Mastercard.
This is the same Apple that makes your iPhone, and the same Apple that's been making computers since the late '70s. But now, in 2019, Apple is getting into the credit card business.
Like me, you might be wondering why. It turns out the reason is obvious: Like everything else Apple does, it's about selling iPhones. Here's why:
