Global accounting and consultancy giant PwC, in collaboration with BAV Consulting, surveyed a group of 5,200 people from 16 countries about where they believe the best cities in the world are and sent the results to Business Insider.
The demographic was made up of "an equal number of business decision makers, informed elites, and other general population adults over 18 years of age."
Informed elites are defined as "well-educated, high-income consumers who typically stay up to date with world events."
They were asked what they think about 30 global cities across 40 metrics. Key metrics included:
Politics - Economics
- Infrastructure
- Innovation
- Leadership and influence in terms of economics, politics.
- Culture
- Entertainment
- Great food
- Happiness
- Affordability and income equality
- Safety
- Access to public education and public health
PwC then collated an aggregate score for each city and ranked them for its report entitled "Empowering city brands: Bridging the perception and reality divide," which compares the differences between what people think about a city and the reality.
Here are the 23 cities that people perceive to be the best in the world: