The 12 most popular movies for MoviePass subscribers this summer, who have bought millions of tickets
The 2018 box office is on an incredible run, as it's up over 8% from this time last year, and it's hard to ignore that MoviePass may have helped in that spike.
Yes, the movies this year, especially the summer releases, are performing beyond expectation. But could the bump in box office numbers also be due to the over 3 million MoviePass subscribers hitting the multiplexes on a daily basis?
MoviePass' CEO Mitch Lowe thinks so.
"We bought over 5% of all tickets in the first half of the year, and 70% of the time our subscribers were bringing people who don't have MoviePass," Lowe told Business Insider, citing company data. "We think we've played at least some roll in energizing moviegoing."
And it looks like over the summer MoviePass is dishing out some major coin for all the movies its subscribers are going to see.
Here's a breakdown of the top 12 titles MoviePass has bought the most tickets for this summer:
(Note: The range is from April 27 - July 13)