The 12 most notable retail companies of 2018

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It's an exciting time to be in retail - as a brand, as a consumer, and for us as product writers. The Insider Picks team tested countless new products, learned the stories of many new startups, and followed the growth of dozens of our now-favorite companies.

A select few retail companies really impressed us in 2018, and for a variety of reasons - from superior product launches to admirable social initiatives with quantifiable impact.

They're a standout representation of what it takes to succeed in retail today: the puzzle pieces of mission, product, branding, customer service, and other key business components fitting together to create a cohesive solution to the needs and wants of consumers.

Learn more about the all-stars of 2018 retail below.

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