Jordan Strauss/Invision/Associated Press, Richard Shotwell/Invision/Associated Press
Brothers Jake and Logan Paul earned more than $35 million between June 2017 and June 2018.
- Forbes recently released its list of the highest paid YouTube stars of 2018, based on data and interviews with industry insiders.
- The list is exclusively male, and half of the top-earning YouTubers share a focus on video games.
- Collectively, the 10 top-earning YouTubers take home more than $180 million a year.
YouTube's impact on the realm of pop culture can't be ignored - the platform's top stars become the world's premiere influencers, coveted for their ability to reach tens of millions of followers on a daily basis.
As influencers become more valuable, many popular YouTubers have been able to turn their personal brands into million-dollar businesses. While the formula for YouTube success varies between channels, the most successful YouTubers have been able to find new sources of income beyond the ad revenue on their videos. For some, that means personal clothing lines and TV appearances, while others have capitalized on their success with sold-out live tours and custom toy brands.
Forbes recently released its list of the highest-paid YouTubers, based on their earnings from June 1, 2017 to June 1, 2018.
Here's how they rank:
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