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We hunted down the controversial 'Bodega' vending machine and found one in the wild - here's what it's like

So is the Bodega going to change the way you shop?

We hunted down the controversial 'Bodega' vending machine and found one in the wild - here's what it's like

After checking out the prices for items in the box, we went to a local CVS to do some price comparisons.

After checking out the prices for items in the box, we went to a local CVS to do some price comparisons.

We found that most of the items in the Bodega were cheaper or the same as the ones at CVS. A Kind Bar went for $2.00 in the machine versus $2.49 at CVS, and pack of Jalapeno Kettle chips was priced at $1.29 in the Bodega and $1.49 at CVS.

The way it works is pretty simple.

The way it works is pretty simple.

Once you type the box number in the app, the doors to the Bodega store unlock and it's Open Sesame. As you can see from this image from a promotional video the company made, you just grab whatever you want and go on your way. Special cameras in the kiosk, that the company boasts use "computer vision and machine learning," automatically figure out what you took and charge you accordingly.

There is no credit card swiper or coin slot on the Bodega. Instead, you use the Bodega smartphone app and type in the number of the Bodega store box at your location.

There is no credit card swiper or coin slot on the Bodega. Instead, you use the Bodega smartphone app and type in the number of the Bodega store box at your location.

Sadly, because the Bodega that I finally found was in a private company's location, I was unable to actually purchase any of the goodies within. In theory, the Bodega app should work with any box you find. But the startup I visited told me I needed to be signed in with their company to use it. Maybe they just wanted to get rid of me.

Look closely and you'll notice this box is well furnished with all the staples of a quality office break room. The selection includes Red Bull, Kind Bars, and pretzels paired with handy items like Advil and Emergen-C packs.

Look closely and you

The employees at this particular office were very enthused about their Bodega machine and said it gets used all the time. They told me they really appreciated having it since there were practically no other options for food or retail near their office. A cursory stroll around the neighborhood confirmed their claims of deprivation.

Behold, the wild Bodega in its natural habitat: the office "break room"!

Behold, the wild Bodega in its natural habitat: the office "break room"!

Undeterred, I pressed on with the mission.

Undeterred, I pressed on with the mission.

After hearing from Bodega cofounder Paul McDonald that the majority of the boxes aren't shipping until next week, I trekked over to Managed by Q, a local startup that is one of three locations in San Francisco that already has a Bodega box on the premises. The Managed by Q staff was kind enough to let me in, and at the back of the office I finally stood face to face with my prize.

Next, I walked to JLL Real Estate. The commercial real estate firm's office was on an upper floor of the building and I couldn't make it past the lobby without an appointment. After calling JLL I learned that: 1, they didn't have time for me to come up, and 2, they had no Bodega in the office.

Next, I walked to JLL Real Estate. The commercial real estate firm

I started at the infamous Millennium Tower, a modern-day San Francisco landmark due to the unfortunate fact that it has sunk 17 inches into the ground and tilted 14 inches to the side.

I started at the infamous Millennium Tower, a modern-day San Francisco landmark due to the unfortunate fact that it has sunk 17 inches into the ground and tilted 14 inches to the side.

The sinking 58-story tower is a private residence, and I couldn't make it past the receptionist, who made it clear there were no Bodegas in the building, despite what the Bodega company website said.

Bodega listed 30 locations in the San Francisco Bay Area on its website, a few of which are in easy walking distance of the Business Insider office in San Francisco's financial district.

Bodega listed 30 locations in the San Francisco Bay Area on its website, a few of which are in easy walking distance of the Business Insider office in San Francisco

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