September came and went without an iPhone launch, but Apple's anticipated iPhone 12 is finally expected to arrive on Tuesday.
The tech giant's new iPhone lineup will almost certainly be the main attraction at the company's virtual event, which kicks off at 10 a.m. PT and 1 p.m. ET. But there's a chance we may see some other gadgets in Apple's pipeline as well, like a cheaper new HomePod smart speaker.
Apple typically introduces its new iPhones every September, but the company said back in July that it expected supply of its iPhone to arrive several weeks later because of the coronavirus pandemic.
Analysts are expecting the iPhone 12 to be one of Apple's biggest iPhone launches in years, primarily because a larger than usual number of active iPhones around the world are due for an upgrade.
It's that combined with the fact that the iPhone 12 is expected to introduce a number of significant updates like the addition of 5G, a refreshed design, and new size options that makes some analysts believe "supercycle" of upgrades is imminent.
"From start to finish, it's going to be all iPhone," Wedbush Securities analys Daniel Ives said in an interview with Business Insider ahead of Apple's event. "In my opinion, it's the most important product cycle in the last decade for Apple."
We'll be covering Apple's event live as it unfolds. Check out our live blog below for the latest updates.