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Twitter prepares to launch Ticketed Spaces, with a plan to take a 20% cut of the revenue as the company vies with Clubhouse for audio hosts

May 23, 2021, 16:26 IST
Business Insider
Twitter CEO Jack Dorsey.Lucas Jackson/Reuters
  • Twitter plans to take a 20% cut of Ticketed Spaces revenue, after fees.
  • Creators will have control over ticket prices and the number of tickets available.
  • Both Twitter and Clubhouse have partnered with Stripe to process payments to creators.
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Twitter plans to start rolling out its Ticketed Spaces feature to a limited group of users soon, which will allow creators to charge for exclusive access to their content.

The company's planning to let hosts set their own ticket prices, with as much as 80% going to the host after Apple and Google take their in-app purchase fees. Twitter plans to take the remaining 20%.

Hosts will also have control over the number of tickets available.

Twitter has been testing its Spaces audio-chat rooms since late last year, upping the company's competition against Clubhouse, the buzzy upstart, which has seen its growth fall off a cliff.

Twitter earlier this month expanded the rollout of its new feature, allowing users with more than 600 followers to host Spaces, which are akin to virtual conference rooms.

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Both Twitter and Clubhouse have partnered with Stripe to handle payments for creators.

Clubhouse Payments, which launched in early April with a small test group, allowed users to tap on others' profiles to send cash. (Twitter tested a similar "Tip Jar" feature.)

Clubhouse said in a blog post that Stripe would add a card-processing fee to the top of those payments, but otherwise 100% of the payment would go to the recipient. "Clubhouse will take nothing," the company said.

Twitter introduced Ticketed Spaces earlier this month in a series of tweets. It said: "[W]e're working on a way for hosts to be rewarded for the experiences they create and for listeners to have exclusive access to the convos they care about most. soon, we'll test ticketed Spaces with a small group where hosts can set ticket prices and quantity."

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