- Twitter introduced a new square badge to show where company verified accounts are employed.
- At least 10 Twitter staff have the new badge, but Elon Musk doesn't.
Twitter rolled out a new feature for some verified users Monday, including a small square company badge next to the names of some business users, including a number of Twitter staff, but not owner Elon Musk.
One week ago, business accounts were given gold check marks, but on Monday the square badges were added as part of Twitter's "Blue for Business" scheme, which allows companies to display their logo on employees' profiles.
Esther Crawford, Twitter's director of product management — who went viral for sleeping on the office floor soon after Musk's takeover — was one of the first users to get the square badge.
—Esther Crawford ✨ (@esthercrawford) December 19, 2022
At least 10 Twitter employees have been marked with the company's logo, and they mostly appear to be software engineers, and people in Crawford's division. Musk himself, however, has not got a square badge, despite owning the company and spearheading the verification changes.
Musk retweeted the official announcement for the feature, but is yet to address the poll which saw Twitter users vote for him to step down as CEO. He has said that users will require a subscription to vote in future polls about the platform.
One London-based engineer with the new badge appeared to test the feature in a Twitter Space last Thursday, titled "test affiliated badges."
Even though Musk hasn't been given the badge, one of his friends does have it. David Sacks, who first met Musk while working together on PayPal, is marked with the logo for his venture capital fund.
Sacks was part of Musk's inner circle at Twitter – giving him advice on the company, but never holding an official position.
The news outlet Bloomberg also has access to the square badge, which is currently being used for different sections of the outlet's coverage, but not individual journalists.
On the same day, Twitter also introduced a new grey check for government accounts. While this has been automatically rolled out for some accounts, others which should be eligible don't have it.
For example, Joe Biden's personal account has a blue check, but the official President of the United States account is grey. In the UK, it's the opposite for Prime Minister Rishi Sunak's personal account and the official Number 10 Downing Street Twitter.
Twitter did not immediately respond to Insider's request for comment.