The top 7 people in artificial-intelligence e-commerce

From left: Nitzan Mekel-Bobrov, eBay's chief AI officer; and Miqdad Jaffer, a director of product at Shopify.eBay/Shopify

• Insider has compiled a list of 100 people at the forefront of artificial intelligence.
• The list spans several industries. Here are our picks for e-commerce.

The future of retail is in AI — at least, e-commerce companies are betting on it.

Large companies such as eBay and Amazon, as well as newer startups, are building AI tools to change how people shop online. Social-media platforms such as TikTok and Instagram are also incorporating AI to get more people to use their shop features. What's more, AI could help e-commerce companies cut operating expenses.

It's not just the companies using AI — the sellers using these sites are also using AI. Sellers on Amazon and Shopify are using it to save time, to better understand their customers, and to improve their profit margins.

Insider identified the top 100 people who make AI intelligent. Here are our picks for e-commerce.