Cloud companies such as Amazon, Microsoft, and Google have been building AI offerings for years, and now they are opening the door to generative AI.
AI and cloud have long been top priorities for customers' technology needs. This year, generative AI took hold of the world.
Microsoft got a head start with its multibillion-dollar investment in OpenAI, the maker of the AI chatbot ChatGPT. Amazon Web Services and Google Cloud soon followed suit with their own investments and AI products — Google invested in the AI startup Anthropic. While AWS has long dominated the cloud industry, now it's finding playing catch-up in the AI sector.
Analysts say generative AI could drive cloud adoption. At the same time, it's too early for AI to drive up cloud sales for companies other than Microsoft. Cloud giants such as Microsoft and other enterprise technology companies including Databricks are figuring out how customers can best use generative AI.
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