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Tesla will only deliver 10 Cybertrucks at its big event this month, executive says

Nov 21, 2023, 22:52 IST
Business Insider
Photo by Frederic J. BROWN / AFP via Getty Images
  • Tesla plans to deliver 10 Cybertrucks at its November 30 event, an executive said.
  • Tesla has received over 2 million reservations for the EV, according to an online tally.
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Tesla fans who are eagerly awaiting the initial Cybertruck release might be in for some more disappointment.

The company plans to deliver only 10 Cybertrucks during its delivery event later this month, Tesla global director of product design Javier Verdura said at a keynote address last week, the Mexican newspaper Milenio reported.

"We are going to deliver the first 10," he said.

A spokesperson for Tesla did not immediately respond to a request for comment.

It's unclear who will be the first 10 people to get their hands on the truck. But in the past, Tesla has given some of its early deliveries to employees. For example, the electric-car maker gave its first Model 3 deliveries — 30 Model 3s — to Tesla employees who had ordered the vehicle during its 2017 delivery event.

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Either way, the number is a far cry from the over 2 million preorders for the EV, according to a September tally by Electrek.

Up until recently, it was unclear how many Cybertrucks Tesla planned to deliver at the event or how many it would be able to get into customers' hands this year.

There have been signs it might be a smaller release than initially expected. Earlier this month, the company added (and then quickly deleted) a $50,000 resale clause for the Cybertruck — something experts said is typically reserved for limited-production vehicles.

Elon Musk has also attempted to temper expectations for the EV pickup truck, warning that it will be difficult to scale production due to the vehicle's unusual design.

"We dug our own grave with Cybertruck," Musk said during Tesla's earnings call earlier in November.

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"When you've got a product with a lot of new technology or any brand new vehicle program, especially one that is as different and advanced as the Cybertruck, you will have problems proportionate to how many new things you're trying to solve at scale," he added.

The Tesla CEO said the company aims to produce about a quarter million Cybertrucks per year by 2025. However, Musk's product timelines are notoriously unreliable.

Anticipation has been building for the Cybertruck since Musk first announced the futuristic electric pickup truck back in 2019. Since then, the company has dealt with over two years of delays leading up to the Cybertruck's release.

Do you work for Tesla or are you a Cybertruck reservation-holder? Reach out to the reporter from a non-work device at gkay@insider.com

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