In 2021, there are about 4.5 billion people actively using social media in the world and this number is expected to grow further in the coming years. Now coming to 2022, if we go by the growth percentage of the past two years, we can expect the number of active users to go past the 5 billion mark. Whether you are a consumer, a marketer, an advertiser, a business or a content creator, knowing what to expect from the social media platforms in the future may help in numerous ways.