Read the memo Singapore billionaire Forrest Li sent to employees of Shopee, the Amazon of Southeast Asia, as the company's losses widen and it prepares for layoffs
- A 1,000-word internal staff memo outlines Shopee's 12-18-month plan to achieve self-sufficiency.
- The company's executive team will temporarily forgo cash compensation, per the memo.
Shopee, the Singapore-based ecommerce giant and one-time investment-community darling, is facing bleak fundraising prospects in the current volatile market — and it appears to be bracing for the worst.
In a 1,000-word memo sent to Shopee employees on September 15, Forrest Li — the billionaire founder, chairman, and CEO of Shopee — outlined drastic cost-cutting measures the company will be taking.
"Our number one objective for the next 12-18 months is achieving self-sufficiency," Li wrote in the memo. The company will be restricting employee expenses, capping all flights at the economy level, and executives will temporarily forgo compensation, Li wrote in the memo.
Shopee parent Sea Limited has lost around $170 billion of market value since an October 2021 high, per Bloomberg. This is in sharp contrast to Sea being able to secure $6 billion through an equity and convertible bond sale in September 2021, which at the time was Southeast Asia's largest fundraising round.
The layoffs will affect a low single-digit percentage of employees, a source close to the matter told Insider. The source requested anonymity because they were not authorized to speak on the subject. The company employed more than 67,000 people at the end of 2021, per Bloomberg. Shopee was founded in 2015 in seven markets across Southeast Asia and has since expanded operations into 13 markets total.
A company spokesperson told Insider the changes are "part of our ongoing efforts to optimise operating efficiency with the goal of achieving self-sufficiency across our business."
Below, read the full text of the memo Li sent to employees.
"Dear Sailors,
We have made some difficult announcements lately. I know many of you would have seen negative reports about us in the media, and you may have been shaken by news of us shutting down operations in some markets. I am writing to you today to explain what is happening, and also talk about what we need to do in the next 12-18 months.
As you know, this is a turbulent period for our industry. When countries reopened, we lost the strong tailwinds we had during the pandemic. And then, the world was hit with a series of macro-economic blows, one after another: war in Europe, huge supply chain disruptions, soaring inflation, and slowing economic growth. It has been a brutal year for everyone, and the capital markets have plunged into turmoil. Some economists are predicting a global recession.
Sadly, we are not immune to these shocks. Every team has done its best to weather this storm so far. We have taken each new constraint in our stride and tried to adapt – even when doing so has required painful action. I know many of you have put in extra hours, made do with less, and tried to stay positive as we made these hard turns. Thank you for this.
We can now see that this is not a quickly passing storm: these negative conditions will likely persist into the medium term. Looking at the landscape ahead, the leadership team and I are making some decisions to help us not just survive this storm, but come out of it in as strong a position as possible. I am writing to ask for your support as we implement these plans.
Our number one objective for the next 12-18 months is achieving self-sufficiency. This means achieving positive cashflow as soon as we can. Right now, thanks to years of prudent action and hard work, we have a solid cash base that puts us in a safer position than many of our counterparts in the tech sector. However, we can easily run through this cash base if we are not careful, and with investors fleeing for 'safe haven' investments, we do not anticipate being able to raise funds in the market.
The only way for us to free ourselves from relying on external capital is to become self-sufficient, generating enough cash for all our own needs and projects. If we manage to do this, it will have huge implications for our future. We will have peace of mind, becoming less affected by the external ups and downs that are hurting us today. We will be more strong-footed, and less distracted, able to refocus on our own goals.
This is how I want Sea to emerge from this storm: in a position of certainty and independence, fully able to choose our own path.
To achieve this, we need to do two things:
- In the immediate term, we must find every way we can to reduce our operating costs. The more cash we save each day, the more time we can buy ourselves to weather out this storm. Every bit counts.
- Now and into the long term, we must establish a cost-sensitive culture across our organisation. In the past, we have focused on growth first, and sometimes growth at all costs. This was not a wrong approach, as global conditions were ripe with opportunities then. But now that global conditions have changed, we too must adapt. Reining in costs will be an important priority, not just for us, but across our industry. Whichever companies manage to do this the best will be the ones to emerge the strongest from this period of uncertainty.
It will not be easy for us to achieve this. But if we are all willing to pitch in, tighten our belts, and work together, I know we can make it happen.
Similar to what has been announced by many others in our industry, we will be tightening our expense policies, effective from 1 October (although I strongly encourage everyone to abide by them immediately). The full details are in the attached document, but these are the main points:
- Reimbursements for business travel will be capped at economy class flight fares, and USD 150 a night for hotel stays.
- We will be capping international business travel meal expenses to USD 30 per day.
- We will no longer reimburse internal or external meals or entertainment.
- For local car transportation, we will use the most economical service option provided by local ride booking or taxi services.
These new rules will apply to every Sailor, including myself and the entire leadership team.
In addition, the leadership team has decided that we will not take any cash compensation until the company achieves self-sufficiency.
I know that news like this can be difficult to accept. We are watching the world situation closely, and we will need to continue adapting as best as we can. I hope that I can count on your support and understanding as we try to get through this.
You will hear from me more frequently over the next few months. I will do my best to keep you updated on our situation and what we see happening in the world. If you have feedback or ideas, I welcome you to write to me. I may not be able to reply, but I will read and consider every message.
Thank you, Sailors, for all the effort you have put into building our company. Without your hard work, we would not have been able to touch millions of lives. Now, we need to again go through a transition that I know might be painful and stressful, on individuals as well as the collective. But if we can make this next big adaptation, our company will enter a new bound. Self-sufficiency is the key to our future success.
The next 12-18 months are crucial to the long-term health and longevity of our company. Let us do what we need to do to get through this together.
Forrest."