Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.
I tried Google's new feature. It's basically a dating app for finding clothes and shoes.
I tried Google's new feature. It's basically a dating app for finding clothes and shoes.
Ana AltchekApr 3, 2024, 23:55 IST
The new feature gives you clothing recommendations based on your saved preferences.Ana Altchek
Google's new shopping tool lets you swipe left or right on clothing.
After you swipe right a few times, Google will give you recommendations based on your preferences.
Since moving to New York a year and a half ago, I've had to seriously curb my shopping habits.
But I still spend over an hour each week searching for new trends on Pinterest, browsing new collections at my favorite fashion retailers, and checking whether old items are marked down.
So when I heard about Google's new shopping feature that lets you swipe left or right on clothing, I was intrigued. I spend a lot of time searching through sites of individual brands, so it would be useful to have a more centralized source of personalized results.
The update started rolling out March 27 and you may need to adjust your phone settings to get it.
You'll first want to make sure you're signed in and your personalization controls are turned on. Then you'll want to make sure web & app activity and personal results are on.
The feature so far works for users in the US on mobile browsers and the Google app. The company hasn't announced when it's planning to roll it out in other countries.
Advertisement
You can start with a Google search of a product category like "maxi dress," "straw bag," or "workout pants"
To find the feature, start by searching a clothing category and scrolling down. Ana Altchek
Next, you can select your favorite brands to get more accurate search results
You can select your favorite brands from a range of options provided.Ana Altchek
Advertisement
You can swipe left or right as if you're on a dating app
You can swipe right, left, or skip depending on your preferences.Ana Altchek
After a couple of likes, it will come up with a bunch of styles that match your preferences
The style recommendations save based on your past likes. Ana Altchek
Advertisement
You can review your shopping preferences in the settings and edit your likes
The shopping preferences in your settings will show you all your liked brands and styles.Ana Altchek
The rating feature is one of several that Google recently added to improve the shopping experience
The style picks for you section is based off your saved ratings.Ana Altchek
Advertisement
Last year, Google launched Virtual Try On, which lets you see clothes on a wide range of skin tones and body types.
The virtual try-on tool is so far only available for men's or women's tops.Ana Altchek
Google lets you shop for exactly what's on your mind with an AI image generation tool that makes it easier to find the right product for you
The tool connects image generation technology with over 35 billion listings.Google