+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Google develops AI-powered spam detection to make Gmail safer

Dec 5, 2023, 16:59 IST
IANS
Representational imageIANS
Google has developed an AI-powered spam detection system that can help spot "adversarial text manipulations" like emails with special characters, emojis, typos and other characters that easily bypassed Gmail defenses.
Advertisement

Touted as "one of the largest defense upgrades in recent years," the Google upgrade comes in the form of a new text classification system called RETVec (Resilient and Efficient Text Vectorizer).

"To help make text classifiers more robust and efficient, we've developed a novel, multilingual text vectorizer called RETVec that helps models achieve state-of-the-art classification performance and drastically reduces computational cost," the company said.

Systems such as Gmail, YouTube and Google Play rely on text classification models to identify harmful content including phishing attacks, inappropriate comments, and scams.

These types of texts are harder for machine learning models to classify because bad actors rely on adversarial text manipulations to actively attempt to evade the classifiers.

Advertisement

"For example, they will use homoglyphs, invisible characters, and keyword stuffing to bypass defenses," said the tech giant.

Due to its novel architecture, RETVec works out-of-the-box on every language and all characters without the need for text preprocessing, making it the ideal candidate for on-device, web, and large-scale text classification deployments.

"Models trained with RETVec exhibit faster inference speed due to its compact representation. Having smaller models reduces computational costs and decreases latency, which is critical for large-scale applications and on-device models," the tech giant said.

RETVec is a novel open-source text vectorizer that allows people to build more resilient and efficient server-side and on-device text classifiers.

The Gmail spam filter uses it to help protect Gmail inboxes against malicious emails, said Google.

Advertisement
SEE ALSO:

OnePlus 12 debuts with bigger battery, up to 24GB RAM and more

India’s tour of South Africa – Squads, schedule, where to watch and more

Bajaj Chetak Urbane vs Ola S1 Air – price, range and features compared
You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article