- Apple unveiled a bunch of new features at its WWDC on Monday.
- That included "Live Voicemail" which delivers a transcript so users can decide if they want to pick up a call.
If you were watching Apple's WWDC on Monday, you might've spotted some weird messages in the demos.
While most people were focused on the Vision Pro headset and its enormous pricetag, Apple unveiled a host of updates to its existing products.
The new "Live Voicemail" feature for iPhone delivers a live transcript of what the caller is saying – designed to let users decide whether to pick up or not.
"Imagine you get a phone call while in a meeting, and want to know if it's urgent or can wait until the meeting is wrapped," said Craig Federighi, Apple's senior vice president for software engineering, before sharing some examples.
The first example was a pretty standard phone call, but the second – from a hypothetical friend called Nico Schröder – is certainly attention-grabbing. At first, it sounds like something from a horror film.
"I figured out what all that noise coming from the basement is," Nico's message begins. "It's a family of raccoons. A mom and babies."
"They're super friendly and so cute, but they kinda stink. After I feed them I'm going to give them a bath in your bathtub," he says.
The bizarre message is made more amusing as Federighi continues presenting like there's nothing weird going on behind him.
But it definitely suits the advertised tone of an urgent phone call, and one imaginative copywriter has brought more eyes to this feature that might've otherwise gone under the radar.
Soren Iverson, a product designer whose viral tweets imagine absurd features like a LinkedIn nepotism disclosure, tweeted: "Whatever copywriter at Apple came up with Nico finding and BATHING an entire family of raccoons is far more unhinged than I could ever dream of being."
Apple did not immediately respond to Insider's request for comment.