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Animoji were supposed to transform messaging, but really just transformed people's faces.
- Over the years, Apple has made a name for itself by releasing revolutionary products and paying close attention to design details.
- But not all of its products and features have been successful.
- For example, the iPod Hi-Fi speaker system never took off, and the Newton personal assistant device was not popular.
- Here are 11 Apple products and features that were hyped up - but ended up being let-downs.
- Visit Business Insider's homepage for more stories.
Apple is one of the most recognized and highest valued companies on the planet. With the release of new generations of Apple products causing huge media buzz each year, it's not hard to remember the best and most popular items Apple has crafted over the years.
But no tech company is perfect, and getting to the top isn't always a smooth process - a few flops or failures are bound to pop up along the way.
Apple is no exception. In fact, here are just a few of the features and products that Apple hyped up as the next big thing, but then quietly swept under the rug.
Additional reporting by Steven Tweedie.
