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A guide to getting verified on TikTok, a process that users can't initiate

Jan 15, 2021, 01:19 IST
Business Insider
The blue verification check mark is sought after by many TikTok creators who want official recognition.Mateusz Slodkowski/SOPA Images/LightRocket/Getty Images
  • It's difficult to get verified on TikTok since users can't submit a request to be verified like they can on other social media platforms.
  • TikTok chooses who to verify, usually doing so only for celebrities and other notable public figures and brands.
  • Authenticity and engagement are important when it comes to being considered for verification.
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That blue verification tick next to your name on social media accounts can often feel like a symbol of royalty. Something about being verified on social media lends itself to prestige and importance, mostly because verification can play a crucial role in public accountability and attributes an account to being trustworthy - the real thing.

TikTok has its own verification badge, but unlike other social media platforms, it's not all that easy to come by. Here's what you need to know about getting verified on TikTok.

Who can be verified on TikTok

Unlike Twitter and Instagram, which offer an application for verification to those working in certain fields or with a certain level of public recognition, the verification process on TikTok is somewhat difficult as it can't be initiated by the user. The TikTok admin is the body in control of giving out verification badges.

The main requirement for gaining verification is a large following, which celebrities, public personalities, media companies, and well-known brands will automatically have.

Ellie Goulding is a famous music artist who has received verification on TikTok.Jennifer Still/Business Insider

How to get verified on TikTok

If you want to get verified as a creator (assuming you're not a celebrity), you'll need more than just a large amount of followers. You should be an active user who posts regularly and receives substantial engagement from followers, including likes and comments. You'll also need to ensure you follow the rules on TikTok and don't violate any of the company's guidelines.

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Tips for getting verified on TikTok

  • Gain a large following by consistently posting high-quality, engaging content.
  • Maintain a steady, daily increase of followers.
  • Consistently go viral.
  • Hop on trends and challenges immediately.
  • Get media coverage if possible.
  • Use popular and trending hashtags.
  • Engage with other users in comments of other verified TikTokers' content.
  • Follow other users you admire (and hopefully get a follow back!)
  • Apply for verification on other social media platforms and link out to your TikTok account.

Unfortunately, even if you do meet these requirements, it's not possible to let TikTok know of your wish to receive verification. There is no known set amount of followers that guarantees verification, either. The best you can do is follow these guidelines and continue making great, entertaining content - and most importantly, have fun with it.

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