- Tech executives' top concerns for 2020 are workforce issues, healthcare, and data privacy, according to a recent survey from PricewaterhouseCoopers.
- Their priorities reflect how workers and consumers' relationships with tech companies are changing, driven in part by new business models - from digital ads to the sharing economy - that many companies have come to rely on.
- Google, Facebook, Amazon, Uber, and other tech giants have faced growing criticism - both internally and externally - for things like mistreating workers and misusing consumer data.
- As governments crack down with new gig economy and data privacy laws, investigations, and record fines, tech executives are racing to get ahead on shaping the narrative.
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Workforce, healthcare, and data privacy are the issues tech executives say will have the most impact on their businesses, according to a recent survey from PricewaterhouseCoopers. And with the 2020 presidential election looming, more than 70% say they're "very actively" looking to influence the debate on those key issues.
Their priorities reflect a shift in the relationship between workers, consumers, and businesses that's happening in part because of the business models that have become so integral to many companies.
Tech and sharing economy companies' reliance on independent contractors has highlighted disparities in pay and benefits between different classes of workers. In response, several states have passed laws that aim to boost protections for workers - but may also have unintended side effects.
The rise of digital advertising, online platforms and the value of personal information has redefined how consumers interact with companies. Here too, governments have reacted, passing new data privacy laws like Europe's GDPR and the California Consumer Privacy Act.
Workers and consumers are increasingly taking matters into their own hands as well, from staging protests to unionizing to speaking out against their former employers.
Managers at these companies have taken notice, as indicated by the issues they hope to shape ahead of the 2020 election.
Here's why each is so crucial.
