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Break free and surpass all hurdles with #GoBeyondBoundaries initiative

Aug 20, 2020, 18:36 IST
Oppo
In a bid to encourage its audience to push beyond boundaries and strive for attainment of their goals, leading smart device brand OPPO has flagged off an inspiring campaign ‘Go Beyond Boundaries’.
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The new campaign will focus on highlighting and drawing inspiration from the journey of leading Indian entrepreneur and their relentless pursuit towards attainment of their objectives.

Oppo

This campaign aims to inspire people to galvanize their aspirations and forge ahead. The campaign’s hashtag #GoBeyondBoundaries urges its audience to break free, without worrying about any limitations to their creativity and potential. In order to drive this campaign, OPPO has joined force with Guneet Monga, Founder and Producer of Sikhya Films and Entertainment and the brain behind some of the biggest blockbuster films in India, including Gangs of Wasseypur and Masaan. Monga is the only Indian woman to bag an Academy Award and a perfect resonates with the brands messaging that infinite possibilities and accomplishments awaits those who dares to break down barriers. OPPO in partnership with Guneet Monga envisions to encourage consumers across the country to break the regular stereotypes and open up a world of endless possibilities to achieve true success.


Through this video, the brand showcases Monga’s journey of going beyond the boundaries and leveraging technology to create a difference through movie production. Through this campaign, OPPO aims at encouraging people across India to face every challenge in the life and overcome them in order to truly succeed. The journey to success starts by breaking free and Guneet’s vision to use her filmmaking skills for highlighting and solving social issues sets a benchmark for what a person can achieve by following what they love to do.



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Just like OPPO believes in breaking free with various formidable technological innovations to redefine the smartphone experience, journey of Guneet Monga has been about following her guts and pushing past hesitation Monga is the perfect representation of the adage that true freedom is found only when you are free of limitations and able to bear with the test of time. As per Monga, the key to success lies in challenging oneself. With sheer hard work and dedication, we can not only open doors to new possibilities but also inspires people to believe in themselves while they go beyond boundaries just like the brand OPPO which constantly challenges itself by bring in various world’s first innovative features. Recently, the brand launched the Reno4 Pro, which takes forward the Reno legacy of technological breakthroughs by introducing some of the most advanced smartphone features, including a 3D Borderless Sense Screen with superfast 90Hz refresh rate, 65W SuperVOOC 2.0 that fully charges the phone in 36 minutes, and lots more enabling you to sense the infinite. Whereas the brand also introduced its first ever smartwatch series - The OPPO Watch Series for an industry’s first AMOLED Dual Curved display, Watch VOOC Flash Charge Technology and much more.

Just like Monga, India is full of such success stories and through this campaign the brand encourages people to share their own story of breaking free and going beyond boundaries. People can visithere and narrate their successful journeys of breaking free and exploring infinite possibilities.

(Disclaimer: This article is in partnership with Oppo)
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