Will Wei, Business Insider
"We are just getting started with the breakfast menu," Niccol wrote in an "Ask Me Anything" question-and-answer session on Reddit.
"People love the Taco Bell Breakfast menu and there is definitely more to come," he added. "In fact, there are a few new breakfast items in test right now."
Niccol didn't provide any details on the new items.
Here's a few other highlights from the AMA:
Q: Is there some type of dream food you would want to add to the menu, but haven't had a chance to yet?
Niccol: Cerveza.
Q: How much have your sales increased in Colorado since the legalization of marijuana?
Niccol: 420% (But seriously what is 4/20?)
Q: Only [releasing the breakfast menu] to America? When is this coming to Canada?
Niccol: When you take Justin Bieber back.
Q: What's the worst thing about being the president of Taco Bell?
Niccol: It is the greatest job ever. Only thing better would be the CEO...
Q: What's really in your "meat"?
Niccol: This is going to surprise you... our beef is beef with wonderful seasonings and I eat it every day.