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Make In India man Sunil V moves out of advertising

Make In India man Sunil V moves out of advertising

Sunil V, the man behind the Make in India campaign of the Indian government and several IndiGo airline ad campaigns, has reportedly quit from his position as the executive creative director of Wieden+Kennedy Delhi.

Sunil would be launching his own venture outside the field of advertising and marketing. Mohit Jayal, who served as the director at Wieden+Kennedy, Delhi, has also resigned and would be joining Sunil as his partner.

"My idea about advertising is not about the song and dance and I believe it is an industry for young people," Sunil, who has spent more than 25 years in the business, told ET. After working with Ogilvy & Mather and McCann Erickson and launching his own agency ‘A’ in 2004, he merged it with W+K in 2007 as he brought the international agency to India.

"I think we have done what we could in advertising and now I have lost interest," stated Sunil. Even after quitting the agency, Sunil will continue working with the government's Department of Industrial Policy & Promotion (DIPP) as a consultant so that he can handle the Make in India campaign, his brainchild.

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