Courtesy of Tomer Bar Zeev
Tomer Bar Zeev.
- Tomer Bar Zeev is the CEO and cofounder of ironSource.
- He writes that radical trust gets the most out of talented employees - meaning giving them the most room possible to do their jobs.
- To foster a creative culture, leaders need to step back, accept failure as a potential outcome, create human connections, and encourage their team to have agendas.
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It's not uncommon for leaders to claim well-built teams, products, and business units originated from people who took the initiative and had the courage to create.
But what exactly fosters a culture where people have the courage to create?
I believe that trust - and not just normal trust, but radical trust - holds the key to getting the most out of talented employees.
Instilling trust in the workplace ensures a company's individual team members have the confidence and resources to leverage their strengths in a supportive environment. I see this in my own day-to-day work - I'm a CEO of CEOs, overseeing eight cofounders, and managing individuals like that can be a challenge.
The only right way to do it is to give them as much room as possible to do their jobs. In short, give them clear areas of ownership and responsibility and whole-heartedly trust them to get the job done.
What happens within a culture of radical trust? Employees feel empowered to take initiative so creativity thrives. When creativity is unleashed, greatness emerges, and you end up with unexpected, and often lucrative, new products.
Here are four key steps to creating that atmosphere: