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The wealthiest 1% of Americans will drive positive household demand for stocks in 2021, Goldman Sachs says

Oct 16, 2020, 21:23 IST
Business Insider
Reuters
  • Over the past 30 years, the wealthiest 1% of Americans bought $1.5 trillion in stock, while the bottom 99% were net sellers of $800 billion in stock over that same time period, Goldman Sachs said in a note on Thursday.
  • In 2021, that trend is likely set to continue as households are expected to buy $100 billion worth of stock, just behind corporations ($300 billion), and foreign investors ($350 billion), according to Goldman Sachs.
  • "The bottom half of US households holds just 1% of the equity market, a share that has remained effectively unchanged for over 30 years," Goldman said.
  • Driving equity allocations higher in 2021 will in part be driven by a robust economic recovery from the COVID-19 pandemic, with GDP growth estimated to be 5.8%, according to Goldman.
  • Visit Business Insider's homepage for more stories.
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US equity demand is set to rise in 2021, driven by a combination of foreign investors, corporations, and US households, Goldman Sachs detailed in a note on Thursday.

"The wealthiest 1% will drive positive household equity demand next year," Goldman said, highlighting a three-decade trend that is the polar opposite of stock-buying habits of the bottom 99% of households.

The top 1% bought $1.5 trillion of stocks over the past 30 years, while the bottom 99% were net sellers of $800 billion of stock, according to the note.

Driving the demand for stocks into 2021 will be a robust economic recovery from the COVID-19 pandemic and the corresponding surge in US gross domestic product growth, which Goldman expects to be 5.8% for 2021, relative to consensus estimates of 3.8%.

"Periods of accelerating economic growth have usually coincided with increasing equity allocations," Goldman said.

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Foreign investors will be the top buyers of US stock in 2021, estimated to be accumulating upward of $350 billion worth, according to Goldman, with the surge in demand likely to be driven by a weakening US dollar.

Read More: 200-plus money managers pay thousands to see which stocks are on Jim Osman's buy list. He details 2 he sees doubling and says one has at least 50% left to soar.

Corporations will be the second largest buyer of US stocks next year, estimated to be $300 billion, the note said.

"We expect that a double-digit increase in gross buybacks and a normalization in share issuance will boost net corporate demand for shares in 2021," Goldman said.

Wealthy households round out the estimated 2021 demand for US stocks, with $100 billion in purchases expected by the group. However, a blue wave in November could drive net selling in stocks by the wealthiest 1% at the end of the year, as they look to avoid paying higher taxes under a Biden administration.

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From there, expect $200 billion in outflows from mutual funds, $250 billion in inflows to exchange-traded funds, and $250 billion in outflows from pension funds, Goldman said.

And while investors' 47% allocation to stocks is higher than it was two years ago, it still has room to rise before hitting the dot-com bubble peak of 51%, suggesting that stocks could also continue to move higher.

"In current terms, the value of equity assets held by the four largest investor types would have to rise by a combined $8 trillion (~30% of S&P 500 market cap) for the total equity allocation to reach its all-time high, all else equal," Goldman explained.

Read more: The investment chief at a $750 million firm explains why the bull market will forge on regardless of election outcome - and shares the 12 highest-conviction stock picks that make up her market-beating strategy

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