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How HJ Heinz Turned His Bankrupt Horseradish Business Into A Billion Dollar Ketchup Conglomerate

Henry J. Heinz was one of eight children, born to parents who emigrated from Kallstadt, Germany to Pittsburgh, Pennsylvania.

How HJ Heinz Turned His Bankrupt Horseradish Business Into A Billion Dollar Ketchup Conglomerate

When Heinz turned six, he began helping his mother with her garden (1850).

When Heinz turned six, he began helping his mother with her garden (1850).

Source: Heinz

By age eight, Henry began selling goods to neighbors out of a basket he would carry around (1852).

By age eight, Henry began selling goods to neighbors out of a basket he would carry around (1852).

Source: Heinz

When he was nine, Henry was grinding and making his own horseradish sauce — it was his mother's recipe (1853)

When he was nine, Henry was grinding and making his own horseradish sauce — it was his mother

Demand was so strong, Heinz began to use a horse and cart to deliver his goods by age 12 (1856).

Demand was so strong, Heinz began to use a horse and cart to deliver his goods by age 12 (1856).

Source: Heinz

At 16, Heinz began making three weekly deliveries to Pittsburgh, Penn (1860).

At 16, Heinz began making three weekly deliveries to Pittsburgh, Penn (1860).

Source: Heinz

By the time he was 25, Heinz had formed his first company with a friend. It was named Heinz Noble & Company (1869)

By the time he was 25, Heinz had formed his first company with a friend. It was named Heinz Noble & Company (1869)

Source: Heinz

Their first product sold was horseradish (1869).

Their first product sold was horseradish (1869).

Source: Heinz

But in just a few years they went bankrupt and shut down. Heinz quickly formed a new business with his cousin, the F & J Heinz Co. (1875).

But in just a few years they went bankrupt and shut down. Heinz quickly formed a new business with his cousin, the F & J Heinz Co. (1875).

Source: Heinz

In 1876 they began selling ketchup and the company took off.

In 1876 they began selling ketchup and the company took off.

Source: Heinz

In 1888, Henry bought out his family members and launched a major factory along the Allegheny.

In 1888, Henry bought out his family members and launched a major factory along the Allegheny.

In 1896 Heinz added the 57 to the bottle, after seeing a shoe store advertise 21 styles of shoes. Although he was selling more than 60 products at the time, Heinz thought 57 was lucky

In 1896 Heinz added the 57 to the bottle, after seeing a shoe store advertise 21 styles of shoes. Although he was selling more than 60 products at the time, Heinz thought 57 was lucky

Source: Heinz

Today, Heinz sells more than 650 million bottles of ketchup every year, as well as baked beans and tomato sauce...

Today, Heinz sells more than 650 million bottles of ketchup every year, as well as baked beans and tomato sauce...

Source: Heinz

Since Henry's passing, two other Heinz men have run the company

Since Henry

William Johnson (pictured), is the company's sixth CEO (and only the third to not have a relation to the Heinz family). Source: Heinz

...which requires 2 million tons of tomatoes — more than any other company.

...which requires 2 million tons of tomatoes — more than any other company.

Source: Heinz

Bonus: Ketchup moves out of its glass bottles at .028 miles per hour, and if you hit the 57 it'll move faster

Bonus: Ketchup moves out of its glass bottles at .028 miles per hour, and if you hit the 57 it

Source: Heinz


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