How Masters champion Jon Rahm, who just banked a $3.24 million prize at Augusta National, makes and spends his money

Tyler LaulettaApr 12, 2023, 03:49 IST

Jon Rahm walks off the course after winning the 2023 Genesis Invitational.AP Photo/Ryan Kang

Jon Rahm is one of the most dominant golfers on the planet.
At just 28 years old, Rahm is already 12th on the PGA Tour's all-time money list, with more than $48 million in career earnings.

Jon Rahm was born in the small town of Barrika, Basque Country, Spain on November 10, 1994.

Jon Rahm watches his shot at the Dell Match Play.AP Photo/Eric Gay

Rahm represented Spain in several competitions growing up, helping his country win at the 2011 European Boys' Team Championship and the 2014 European Amateur Team Championship.

A young Jon Rahm plays a shot out of the bunker.Matthew Lewis/R&A/R&A via Getty Images

Rahm represented Spain in several competitions growing up, helping his country win at the 2011 European Boys' Team Championship and the 2014 European Amateur Team Championship.

In 2012, Rahm began his studies at Arizona State University, attending on a golf scholarship.

His coach at Arizona State was Tim Mickelson, brother of golfing legend Phil Mickelson, who had also attended the school.

Jon Rahm competes in the 2014 Amateur Championship.Tony Marshall/R&A/R&A via Getty Images

Rahm credits his love for rap music, especially Kendrick Lamar and Eminem, as helping him improve his English.

In 2020, Rahm would show off his rap skills while a guest on the SubPar podcast, blazing through Lamar's "King Kunta."

At ASU, Rahm was dominant, becoming the first player to win the Ben Hogan award, given to the best collegiate golfer in the country, twice.

Jon Rahm hits a shot while decked out in Arizona State University attire.AP Photo/Rick Scuteri

He played in the PGA Tour's Phoenix Open as an amateur in his junior year, and finished in a tie for fifth place.

Jon Rahm reacts to a missed birdie putt on the final hole of the Phoenix Open.AP Photo/Rick Scuteri

His final tournament as an amateur was the 2016 US Open, where he won low amateur and finished tied for 23rd overall.

Jon Rahm accepts his award for finishing as the low amateur at the 2016 US Open.David Cannon/Getty Images

A week later, Rahm made his Tour debut as a pro at the Quicken Loans National, snagging an early share of the lead before finishing in a tie for 3rd.

Jon Rahm plays his first round as a professional on the PGA Tour.Keyur Khamar/PGA TOUR

Less than a year later, Rahm secured his first PGA Tour victory at the Farmers Insurance Open.

Jon Rahm celebrates after winning the Farmers Insurance Open, his first career victory on the PGA Tour.Stan Badz/PGA TOUR

He finished the tournament with an exclamation point, sinking an 60-foot putt for eagle.

From there, Rahm continued to rise the ranks of the PGA Tour, notching two top-5 finishes at the majors in 2018.

Jon Rahm speaks with Rory McIlroy at the 2018 Masters.AP Photo/Matt Slocum

In July 2020, Rahm won the Memorial Tournament, and took over as the No. 1 golfer in the world for the first time.

Jon Rahm poses with the trophy after winning the Memorial Tournament.AP Photo/Darron Cummings

After five PGA Tour victories, Rahm broke through for his first major win at the 2021 US Open.

Jon Rahm reacts after winning the US Open.AP Photo/Jae C. Hong

With the win, he reclaimed his spot atop the world ranking list. This time he would hold it for nearly a year.

Jon Rahm waits on the green at the US Open.AP Photo/Jae C. Hong

In April 2023, Rahm secured a second major win at the Masters.

Jon Rahm celebrates after winning the Masters.AP Photo/David J. Phillip

Rahm had predicted his Masters win 10 years earlier with the help of a fortune cookie.

All told, Rahm has made $48,312,583 in earnings on the PGA Tour through the 2023 Masters. He's 12th on the all-time money list.

Jon Rahm celebrates after sinking his final putt to win the Masters.AP Photo/Jae C. Hong

Off the course, Rahm makes plenty more money as a brand ambassador.

Since 2019, Rahm has been sponsored by Blue Yonder, a software and consulting company.

Jon Rahm.AP Photo/Gregory Bull

He has also had deals with Vista Jet, helping him bounce across the country to play in tournaments.

Rahm has also promoted Maestro Dobel Tequila on his Instagram page.

He's also sponsored by Mercedes Benz, wearing their logo on his sleeve.

Rahm met his future wife, Kelley Cahill, while at Arizona State, where she threw javelin as a member of the track and field team.

Rahm proposed to Cahill at Torrey Pines in 2018, where he would win the US Open three years later.

They were married in 2019.

In 2021, the couple welcomed their first child, Kepa.

The Rahms added another member to the family in 2022 when Eneko was born.

The two kids are already regulars at his tournaments.

Jon Rahm celebrates with his wife and kids after winning the Genesis Invitational.AP Photo/Ryan Kang

Rahm has no shortage of famous friends, including NFL stars JJ Watt and Zach Ertz.

Jon Rahm talks with JJ Watt during the pro-am ahead of the Waste Management Phoenix Open.Maddie Meyer/Getty Images

The trio are in a group chat together, named Birdies and Babies, and Rahm says he was jinxed by Ertz ahead of his Masters win. Watt shared the texts.

Rahm is also friendly with Olympic champion Michael Phelps.

Jon Rahm and Michael Phelps pose at the pro-am ahead of the Waste Management Phoenix Open.Tracy Wilcox/PGA TOUR via Getty Images

Now a Masters champion, Rahm needs wins at the PGA Championship and the Open Championship to win the career grand slam.

Jon Rahm reacts after a shot at the Genesis Invitational.AP Photo/Ryan Kang

If he does, he'd be just the sixth man in history to complete the feat.

Jon Rahm waits to putt at the Genesis Invitational.AP Photo/Ryan Kang

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How Masters champion Jon Rahm, who just banked a $3.24 million prize at Augusta National, makes and spends his money

Jon Rahm was born in the small town of Barrika, Basque Country, Spain on November 10, 1994.

Rahm represented Spain in several competitions growing up, helping his country win at the 2011 European Boys' Team Championship and the 2014 European Amateur Team Championship.

In 2012, Rahm began his studies at Arizona State University, attending on a golf scholarship.

His coach at Arizona State was Tim Mickelson, brother of golfing legend Phil Mickelson, who had also attended the school.

Rahm credits his love for rap music, especially Kendrick Lamar and Eminem, as helping him improve his English.

In 2020, Rahm would show off his rap skills while a guest on the SubPar podcast, blazing through Lamar's "King Kunta."

At ASU, Rahm was dominant, becoming the first player to win the Ben Hogan award, given to the best collegiate golfer in the country, twice.

He played in the PGA Tour's Phoenix Open as an amateur in his junior year, and finished in a tie for fifth place.

His final tournament as an amateur was the 2016 US Open, where he won low amateur and finished tied for 23rd overall.

A week later, Rahm made his Tour debut as a pro at the Quicken Loans National, snagging an early share of the lead before finishing in a tie for 3rd.

Less than a year later, Rahm secured his first PGA Tour victory at the Farmers Insurance Open.

He finished the tournament with an exclamation point, sinking an 60-foot putt for eagle.

From there, Rahm continued to rise the ranks of the PGA Tour, notching two top-5 finishes at the majors in 2018.

In July 2020, Rahm won the Memorial Tournament, and took over as the No. 1 golfer in the world for the first time.

After five PGA Tour victories, Rahm broke through for his first major win at the 2021 US Open.

With the win, he reclaimed his spot atop the world ranking list. This time he would hold it for nearly a year.

In April 2023, Rahm secured a second major win at the Masters.

Rahm had predicted his Masters win 10 years earlier with the help of a fortune cookie.

All told, Rahm has made $48,312,583 in earnings on the PGA Tour through the 2023 Masters. He's 12th on the all-time money list.

Off the course, Rahm makes plenty more money as a brand ambassador.

Since 2019, Rahm has been sponsored by Blue Yonder, a software and consulting company.

He has also had deals with Vista Jet, helping him bounce across the country to play in tournaments.

Rahm has also promoted Maestro Dobel Tequila on his Instagram page.

He's also sponsored by Mercedes Benz, wearing their logo on his sleeve.

Rahm met his future wife, Kelley Cahill, while at Arizona State, where she threw javelin as a member of the track and field team.

Rahm proposed to Cahill at Torrey Pines in 2018, where he would win the US Open three years later.

They were married in 2019.

In 2021, the couple welcomed their first child, Kepa.

The Rahms added another member to the family in 2022 when Eneko was born.

The two kids are already regulars at his tournaments.

Rahm has no shortage of famous friends, including NFL stars JJ Watt and Zach Ertz.

The trio are in a group chat together, named Birdies and Babies, and Rahm says he was jinxed by Ertz ahead of his Masters win. Watt shared the texts.

Rahm is also friendly with Olympic champion Michael Phelps.

Now a Masters champion, Rahm needs wins at the PGA Championship and the Open Championship to win the career grand slam.

If he does, he'd be just the sixth man in history to complete the feat.