<p class="ingestion featured-caption">Jalen Hurts is one of the highest-rated quarterbacks in fantasy this year.Scott Taetsch/Stringer/Getty Images</p><ul class="summary-list"><li>As the NFL grows to a nearly $13 billion business, fantasy football has soared in popularity.</li><li>BI spoke with expert analysts Nick Zylak and Liz Loza about the top tips for building a team.</li></ul><p>As the <a target="_blank" class href="https://www.businessinsider.com/netflix-nfl-football-streaming-deal-explained-peter-kafka-2024-5">NFL prepares to kick off</a> the regular season on September 5, fans are already rejoicing with the return of one of the season's favorite pastimes: fantasy.</p><p>According to the <a target="_blank" href="https://thefsga.org/industry-demographics/">Fantasy Sports and Gaming Association</a>, 79% of fantasy players are involved in fantasy football, and the total number of fantasy sports players across the US and Canada in 2022 totaled upward of 60 million.</p><p>As fans draft their fantasy squads for the 2024 season, Business Insider spoke with Fantasy Football Advice founder <a target="_blank" class href="https://twitter.com/NickZylakFFA?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor">Nick Zylak</a> and ESPN fantasy sports analyst <a target="_blank" class href="https://twitter.com/LizLoza_FF?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor">Liz Loza</a> to learn the top tips for building a fantasy football team.</p><p>Whether you're a beginner or your league's reigning champion, here's everything you need to know.</p>