+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

Snapchat just hired a top Hollywood special effects guru to work on 'augmented reality'

Jul 7, 2016, 05:07 IST

Jayse

Snapchat has hired a top visual effects specialist in Hollywood to work on "augmented reality." It could be related to the company's secret project to build sunglasses that superimpose computerized images on the real world.

Advertisement

Raffael Dickreuter joined the Venice-based company in June as a "Concept and Augmented Reality Designer". On LinkedIn, he describes himself as "virtual reality specialist, director and creator of VR content".

Dickreuter did not respond to a request for comment for what he's working on specifically. Snapchat declined to comment.

His hire, though, fits into Snapchat's push into augmented reality. Snapchat has been working on secret AR sunglasses project for several years, and its CEO Evan Spiegel was photographed wearing an early prototype last fall. The app as most people know it now is also a "quiet introduction" into the world of augmented reality, thanks to the popularity of the Snapchat lenses.

Dickreuter's work could go towards designing scenes or concepts for the glasses, or he could start out work on imagining how 360-degree videos - like both Google and Facebook support already - would work inside Snapchat.

Advertisement

Dickreuter's hire is especially unusual given his extensive background in film. Dickreuter worked on special effects for films like "Iron Man", "The Martian", "Superman Returns", and the "Pirates of the Carribean" series.

Outside of special effects though, Dickreuter's also worked on virtual reality projects or 360 degree videos. His role in things like the Jack Black Goosebump's 3D experience was to pre-visualize what the VR experience would look like.

Do you know more about Snapchat's plans? Email the reporter at bcarson@businessinsider.com or get in touch through WhatsApp, Confide, or Telegram.

NOW WATCH: A college student declared her love on Snapchat and captivated the whole campus

Please enable Javascript to watch this video
You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article