Tough time ahead for wearables as traditional watchmakers like Fossil, Micheal Kors, Skagen start selling smartwatches

Michael Kors enters the connected world through Michael Kors Access. The brand has come out with new smart watches for fashion-focused men and women. The new watches from the fashion brand has customizable display faces that transform the look of the smartwatch and in terms of functionality it has super connectivity, activity tracking, voice activation, customizable display faces, wireless charging. Watches are available in the price range of INR 25,995 to INR 29,495.

Emporio Armani forayed into the wearable segment with Emporio Armani Connected. These Hybrid Smartwatches feature the brand fashionable designs with the added benefits of wearable technology. Priced between INR 17,495 and INR 27,995, these timepieces are available in four metal finishes, of rose gold, black, gunmetal and stainless steel which can be tied around your wrist with a three-link bracelet or a leather strap.

Danish brand SKAGEN is popular for its minimalist look across all products including their watches. The brand has launched SKAGEN Connected, a wearable technology line. The initial collection will include the Hagen Connected hybrid smartwatches and a Skagen Connected activity tracker. Since it’s a hybrid smartwatch, the dial is a simple design clubbed with modern innovation. SKAGEN’s line of wearables is priced between INR 14,295 – INR 15,495.

The CHAPS connected hybrid smartwatch is perfect for customers who want a fitness tracker masquerading as a traditional watch. It’s a blend offering the all-American style of a Chaps timepiece powered with technology, the smart watch is available to customers at INR 9,995 to INR 10,495.