74. Kevin Curry
Instagram handle: @fitmencook
Niche: Food
Followers: 1.2 million
Cost per-post: $1,500
73. Ella Mills
Instagram handle: @deliciouslyella
Niche: Food
Followers: 1.4 million
Cost per-post: $1,600
72. Cezar Gonzalez
Instagram handle: @co_cinero
Niche: Food
Followers: 1.9 million
Cost per-post: $2,450
71. Martha Stewart
Instagram handle: @marthastweart
Niche: Food
Followers: 1.9 million
Cost per-post: $2,500
70. Joe Wicks
Instagram handle: @thebodycoach
Niche: Food
Followers: 2.3 million
Cost per-post: $2,650
69. Tara Milk Tea
Instagram handle: @taramilktea
Niche: Travel
Followers: 1.1 million
Cost per-post: $3,000
68. Yolanda Gampp
Instagram handle: @yolanda_gampp
Niche: Food
Followers: 2.7 million
Cost per-post: $3,500
67. Hannes Becker
Instagram handle: @hannes_becker
Niche: Travel
Followers: 1.3 million
Cost per-post: $3,600
66. Louis Cole
Instagram handle: @funforlouis
Niche: Travel
Followers: 1.4 million
Cost per-post: $4,000
65. Amanda Steele
Instagram handle: @amandasteele
Niche: Beauty
Followers: 2.5 million
Cost per-post: $4,200
64. Shayla Mitchell
Instagram handle: @makeupshayla
Niche: Beauty
Followers: 2.7 million
Cost per-post: $4,400
63. Alexa Chung
Instagram handle: @alexachung
Niche: Fashion
Followers: 3.1 million
Cost per-post: $4,500
62. Rosanna Pansino
Instagram handle: @rosannapansino
Niche: Food
Followers: 3.8 million
Cost per-post: $4,500
61. Leonie Hanne
Instagram handle: @LeonieHane
Niche: Travel
Followers: 1.8 million
Cost per-post: $5,000
60. Gordon Ramsey
Instagram handle: @gordongram
Niche: Food
Followers: 4.8 million
Cost per-post: $5,500
59. Alex Strohl
Instagram handle: @alexstrohl
Niche: Travel
Followers: 2 million
Cost per-post: $5,750
58. Lauren Bullen
Instagram handle: @gypsea_lust
Niche: Travel
Followers: 2.1 million
Cost per-post: $6,000
57. Aimee Song
Instagram handle: @songofstyle
Niche: Fashion
Followers: 4.9 million
Cost per-post: $7,000
56. Manny Gutierrez
Instagram handle: @mannymua733
Niche: Beauty
Followers: 4.9 million
Cost per-post: $7,900
55. Jamie Oliver
Instagram handle: @jamieoliver
Niche: Food
Followers: 6.6 million
Cost per-post: $8,000
54. Ulisses Jr
Instagram handle: @ulissesworld
Niche: Fitness
Followers: 5.4 million
Cost per-post: $8,200
53. Jack Morris
Instagram handle: @doyoutravel
Niche: Travel
Followers: 2.8 million
Cost per-post: $8,250
51. Chris Burkard
Instagram handle: @chrisburkard
Niche: Travel
Followers: 3.1 million
Cost per-post: $8,800
50. Amra Olevic
Instagram handle: @amrezy
Niche: Beauty
Followers: 5.6 million
Cost per-post: $9,000
49. Mariano Di Vaio
Instagram handle: @marianodivaio
Niche: Fashion
Followers: 6.2 million
Cost per-post: $9,000
48. Paul Nicklen
Instagram handle: @paulnicklen
Niche: Travel
Followers: 4.5 million
Cost per-post: $9,250
46. James Charles
Instagram handle: @jamescharles
Niche: Beauty
Followers: 8.2 million
Cost per-post: $9,750
45. Gracyanne Barbosa
Instagram handle: @graficial
Niche: Fitness
Followers: 6.8 million
Cost per-post: $10,000
44. Anna Nystrom
Instagram handle: @annanystrom
Niche: Fitness
Followers: 6.9 million
Cost per-post: $10,250
43. Jeffree Star
Instagram handle: @jeffreestar
Niche: Beauty
Followers: 8.4 million
Cost per-post: $10,500
42. Camila Coelho
Instagram handle: @camilacoelho
Niche: Fashion
Followers: 7.4 million
Cost per-post: $10,750
41. Rosie Huntington-Whiteley
Instagram handle: @rosiehw
Niche: Fashion
Followers: 8.4 million
Cost per-post: $11,500
40. Naomi Giannopoulos
Instagram handle: @vegas_nay
Niche: Beauty
Followers: 7.4 million
Cost per-post: $12,000
39. Kayla Itsines
Instagram handle: @kayla_itsines
Niche: Fitness, influencer
Followers: 10.2 million
Cost per-post: $15,000
38. Nikkie De Jager
Instagram handle: @nikkietutorials
Niche: Beauty
Followers: 11 million
Cost per-post: $15,750
37. Zoe Sugg
Instagram handle: @zoella
Niche: Beauty, influencer
Followers: 1.2 million
Cost per-post: $16,000
36. Jake Paul
Instagram handle: @jakepaul
Niche: Influencer
Followers: 11.6 million
Cost per-post: $16,500
35. Anllela Sagra
Instagram handle: @anllela_sagra
Niche: Fitness
Followers: 11 million
Cost per-post: $16,600
34. Gianluca Vacchi
Instagram handle: @gianlucavacchi
Niche: Fashion
Followers: 11.6 million
Cost per-post: $16,750
33. Logan Paul
Instagram handle: @loganpaul
Niche: Influencer
Followers: 16.6 million
Cost per-post: $17,000
32. Felix Kjellberg
Instagram handle: @pewdiepie
Niche: Influencer
Followers: 14.2 million
Cost per-post: $17,150
31. Ana Cheri
Instagram handle: @anacheri
Niche: Fitness
Followers: 11.3 million
Cost per-post: $18,000
30. Jen Selter
Instagram handle: @jenselter
Niche: Fitness
Followers: 12.4 million
Cost per-post: $19,250
29. Chiara Ferragni
Instagram handle: @chiaraferragni
Niche: Fashion
Followers: 15.1 million
Cost per-post: $19,500
28. Michelle Lewin
Instagram handle: @michelle_lewin
Niche: Fitness
Followers: 13.2 million
Cost per-post: $22,500
26. Cameron Dallas
Instagram handle: @camerondallas
Niche: Influencer
Followers: 21.3 million
Cost per-post: $25,000
25. Emily Ratajkowski
Instagram handle: @emrata
Niche: Fashion
Followers: 19.6 million
Cost per-post: $26,500
24. Bella Hadid
Instagram handle: @bellahadid
Niche: Fashion
Followers: 20 million
Cost per-post: $27,000
23. Sommer Ray
Instagram handle: @sommerray
Niche: Fitness, influencer
Followers: 19.1 million
Cost per-post: $29,000
22. Zach King
Instagram handle: @zachking
Niche: Influencer
Followers: 21.2 million
Cost per-post: $30,000
21. Eleonora Pons
Instagram handle: @lelepons
Niche: Influencer
Followers: 28.6 million
Cost per-post: $32,500
20. Huda Kattan
Instagram handle: @hudabeauty
Niche: Beauty, influencer
Followers: 27.4 million
Cost per-post: $33,000
19. Floyd Mayweather
Instagram handle: @floydmayweather
Niche: Sports
Followers: 21.2 million
Cost per-post: $107,000
18. Stephen Curry
Instagram handle: @stephencurry30
Niche: Sports
Followers: 22 million
Cost per-post: $110,000
17. Virat Kohli
Instagram handle: @virat.kohli
Niche: Sports
Followers: 24.1 million
Cost per-post: $120,000
16. Conor McGregor
Instagram handle: @thenotoriousmma
Niche: Sports
Followers: 26.1 million
Cost per-post: $125,000
15. Luis Suarez
Instagram handle: @luissuarez9
Niche: Sports
Followers: 29.8 million
Cost per-post: $150,000
13. Gareth Bale
Instagram handle: @garethbale11
Niche: Sports
Followers: 36.3 million
Cost per-post: $185,000
12. David Beckham
Instagram handle: @davidbeckham
Niche: Sports
Followers: 51 million
Cost per-post: $300,000
11. Khloe Kardashian
Instagram handle: @khloekardashian
Niche: Celebrity
Followers: 79.6 million
Cost per-post: $480,000
10. Kendall Jenner
Instagram handle: @kendalljenner
Niche: Celebrity
Followers: 95.6 million
Cost per-post: $500,000
9. Lionel Messi
Instagram handle: @leomessi
Niche: Sports
Followers: 98.4 million
Cost per-post: $500,000
8. Neymar da Silva Santos Junior
Instagram handle: @neymarjr
Niche: Celebrity, sports
Followers: 102 million
Cost per-post: $600,000
7. Justin Bieber
Instagram handle: @justinbieber
Niche: Celebrity
Followers: 102 million
Cost per-post: $630,000
6. Dwayne Johnson
Instagram handle: @therock
Niche: Celebrity
Followers: 116 million
Cost per-post: $650,000
5. Beyonce Knowles
Instagram handle: @beyonce
Niche: Celebrity
Followers: 118 million
Cost per-post: $700,000
4. Kim Kardashian West
Instagram handle: @kimkardashian
Niche: Celebrity
Followers: 118 million
Cost per-post: $720,000
3. Cristiano Ronaldo
Instagram handle: @cristiano
Niche: Celebrity, sports
Followers: 142 million
Cost per-post: $750,000
2. Selena Gomez
Instagram handle: @selenagomez
Niche: Celebrity
Followers: 143 million
Cost per-post: $800,000
1. Kylie Jenner
Instagram handle: @kyliejenner
Niche: Celebrity
Followers: 115 million
Cost per-post: $1 million
