50. Clerkenwell Boy — Anonymous London food Instagrammer

One of the biggest names on the Instagram food scene in London is Clerkenwell Boy, and what makes his success even more admirable is that he's managed to remain anonymous. Yes, no one knows who the man with nearly 200,000 followers is.

Very little is known about the unidentifiable influencer aside from the fact that he has a full-time job in the City and is originally from Sydney — he moved to London from Australia after university to travel round Europe. His Instagram page was originally just a place to document his food and travel adventures but now, despite his secret identity, Clerkenwell Boy has emerged as one of the most reputable sources of food inspo in the British capital.

From bubbling chilli cheese toast to the creamiest cacio e pepe, Clerkenwell Boy's pictures are the ultimate in food porn, providing his salivating followers with neverending additions to their "to-eat" lists. Even more impressive is that the unidentifiable influencer says he takes all his photos on his phone. He also cofounded the award winning global initiative #CookForSyria in October 2016 and has raised close to £1 million ($1.3 million) for charity through supper clubs and two bestselling recipe books.