Millionaires, billionaires, and tech titans are swarming to Sun Valley, Idaho - here's a look at who's attending Allen & Co.'s annual mogul fest

PayPal CEO Dan Schulman, left, chats with Jonathan Nelson, founder of Providence Equity Partners.

YouTube CEO Susan Wojcicki is already decked out in a Sun Valley 2018 hat.

Michael Ovitz, co-founder of the Creative Artists Agency.

Mary Barra, CEO of General Motors.

Anne Wojcicki, co-founder and chief executive officer of 23andMe, snaps a photo in return as she arrives at the conference.

Jeffrey Katzenberg, former chief executive officer of DreamWorks Animation and former chairman of Walt Disney Studios.

Brian Grazer, founder of Imagine Entertainment, also takes a moment to take a photo of the press.

Max Levchin, co-founder of PayPal and CEO of financial technology company Affirm, gives a wave.

Y Combinator president Sam Altman arrives at the Sun Valley Resort.

Thomas Staggs, former COO of The Walt Disney Company.

Michael Eisner, right, former chairman and CEO of The Walt Disney Company, and his son Eric Eisner, founder and CEO of Double E Pictures.

Omid Kordestani, executive chairman at Twitter, keeps up with the World Cup games on his iPad.

Investor and former AOL CEO Steve Case pauses to chat with the media.

Comcast CEO Brian Roberts arrives at the conference.

Uber CEO Dara Khosrowshahi makes an appearance.

Shari Redstone, president of National Amusements and vice chairwoman of CBS Corporation.

Sony Chairman Kaz Hirai.

David Zaslav, CEO of Discovery Communications, speaks with the press.

Rupert Murdoch, chairman of News Corp and co-chairman of 21st Century Fox, arrives with actress and model Jerry Hall.